#404AC0#404AC0

#404AC0 is a mid, vivid blue. Relative luminance 0.098; OKLCH L 47.5% C 0.182 H 273.5°. Best body text is #FFFFFF at 7.10:1 contrast (WCAG AA passes).

Color values

HEX	#404AC0
RGB	rgb(64, 74, 192)
HSL	hsl(235, 50%, 50%)
HSV	hsv(235, 67%, 75%)
CMYK	cmyk(66.7%, 61.5%, 0%, 24.7%)
CIE-LAB	lab(37.47, 34.07, -63.15)
CIE-LCH	lch(37.47, 71.75, 298.35°)
OKLab	oklab(47.46% 0.0111 -0.182)
OKLCH	oklch(47.46% 0.182 273.5)
XYZ	xyz(14.0744, 9.7920, 51.0073)
Luminance	0.0979 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#404AC0 #C0B640

analogous

#408AC0 #404AC0 #7640C0

triadic

#404AC0 #C0404A #4AC040

tetradic

#404AC0 #C0408A #C0B640 #40C076

square

#404AC0 #C0408A #C0B640 #40C076

split-complementary

#404AC0 #C07640 #8AC040

monochromatic

#212664 #303892 #404AC0 #6E76CF #9CA1DE

Accessibility & contrast

On white

7.10

#404AC0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#404AC0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #404AC0

7.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##404AC0	#FFFFFF	#000000	##FFFFFF
##404AC0	1.00	7.10	2.96	7.10
#FFFFFF	7.10	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EC4

Deuteranopia (green-blind)

#0052BE

Tritanopia (blue-blind)

#00687E

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #404ac0;
/* rgb */ color: rgb(64, 74, 192);
/* oklch */ color: oklch(47.5% 0.182 273.5);

Tailwind

colors: {
  custom: {
    50: '#847cd4',
    500: '#404ac0',
    950: '#000000',
  },
}

SCSS

$custom: #404ac0;
$custom-light: #847cd4;
$custom-dark: #000000;

JSON

{
  "hex": "#404ac0",
  "rgb": {
    "r": 64,
    "g": 74,
    "b": 192
  },
  "hsl": {
    "h": 235.313,
    "s": 50.394,
    "l": 50.196
  },
  "oklch": {
    "l": 0.47455,
    "c": 0.18238,
    "h": 273.5
  },
  "luminance": 0.09793
}

Semantic roles & 50–950 ramp

primary

#404AC0

secondary

#CBC691

accent

#CF4EDA

background

#F8F7FD

surface

#F0EEFA

border

#CBC9D3

text

#0C0914

muted

#7D7B83

Preview Lab

Preview with #404AC0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →