#402440#402440

#402440 is a dark, moderate purple. Relative luminance 0.027; OKLCH L 30.8% C 0.061 H 326.9°. Best body text is #FFFFFF at 13.60:1 contrast (WCAG AA passes).

Color values

HEX	#402440
RGB	rgb(64, 36, 64)
HSL	hsl(300, 28%, 20%)
HSV	hsv(300, 44%, 25%)
CMYK	cmyk(0%, 43.8%, 0%, 74.9%)
CIE-LAB	lab(18.89, 18.60, -12.31)
CIE-LCH	lch(18.89, 22.30, 326.49°)
OKLab	oklab(30.83% 0.0515 -0.0336)
OKLCH	oklch(30.83% 0.062 326.9)
XYZ	xyz(3.6706, 2.7221, 5.1816)
Luminance	0.0272 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#402440 #244024

analogous

#322440 #402440 #402432

triadic

#402440 #404024 #244040

tetradic

#402440 #403224 #244024 #243240

square

#402440 #403224 #244024 #243240

split-complementary

#402440 #324024 #244032

monochromatic

#140B14 #190E19 #402440 #673A67 #8E508E

Accessibility & contrast

On white

13.60

#402440 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.54

#402440 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #402440

13.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##402440	#FFFFFF	#000000	##FFFFFF
##402440	1.00	13.60	1.54	13.60
#FFFFFF	13.60	1.00	21.00	1.00
#000000	1.54	21.00	1.00	21.00
##FFFFFF	13.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#222C41

Deuteranopia (green-blind)

#292F3F

Tritanopia (blue-blind)

#42272F

Achromatopsia (no color)

#2E2E2E

Design tokens & code

CSS

--color: #402440;
/* rgb */ color: rgb(64, 36, 64);
/* oklch */ color: oklch(30.8% 0.061 326.9);

Tailwind

colors: {
  custom: {
    50: '#755f75',
    500: '#402440',
    950: '#000000',
  },
}

SCSS

$custom: #402440;
$custom-light: #755f75;
$custom-dark: #000000;

JSON

{
  "hex": "#402440",
  "rgb": {
    "r": 64,
    "g": 36,
    "b": 64
  },
  "hsl": {
    "h": 300,
    "s": 28,
    "l": 19.608
  },
  "oklch": {
    "l": 0.30832,
    "c": 0.0615,
    "h": 326.9
  },
  "luminance": 0.02722
}

Semantic roles & 50–950 ramp

primary

#402440

secondary

#4D734D

accent

#C46363

background

#F7F5F7

surface

#EDE9ED

border

#C8C5C8

text

#080408

muted

#7B797B

Preview Lab

Preview with #402440

Body copy rendered with the generated semantic roles for this colour.

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