#401B73#401B73

#401B73 is a dark, vivid violet. Relative luminance 0.031; OKLCH L 33.1% C 0.141 H 297.2°. Best body text is #FFFFFF at 12.94:1 contrast (WCAG AA passes).

Color values

HEX	#401B73
RGB	rgb(64, 27, 115)
HSL	hsl(265, 62%, 28%)
HSV	hsv(265, 77%, 45%)
CMYK	cmyk(44.3%, 76.5%, 0%, 54.9%)
CIE-LAB	lab(20.49, 37.30, -43.77)
CIE-LCH	lch(20.49, 57.50, 310.43°)
OKLab	oklab(33.12% 0.0643 -0.1252)
OKLCH	oklch(33.12% 0.141 297.2)
XYZ	xyz(5.6000, 3.1116, 16.5219)
Luminance	0.0311 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#401B73 #4E731B

analogous

#1B2273 #401B73 #6C1B73

triadic

#401B73 #73401B #1B7340

tetradic

#401B73 #731B22 #4E731B #1B736C

square

#401B73 #731B22 #4E731B #1B736C

split-complementary

#401B73 #736C1B #22731B

monochromatic

#0E0619 #240F41 #401B73 #5C27A5 #7838D0

Accessibility & contrast

On white

12.94

#401B73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.62

#401B73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #401B73

12.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##401B73	#FFFFFF	#000000	##FFFFFF
##401B73	1.00	12.94	1.62	12.94
#FFFFFF	12.94	1.00	21.00	1.00
#000000	1.62	21.00	1.00	21.00
##FFFFFF	12.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003276

Deuteranopia (green-blind)

#003071

Tritanopia (blue-blind)

#333245

Achromatopsia (no color)

#313131

Design tokens & code

CSS

--color: #401b73;
/* rgb */ color: rgb(64, 27, 115);
/* oklch */ color: oklch(33.1% 0.141 297.2);

Tailwind

colors: {
  custom: {
    50: '#7a5b9c',
    500: '#401b73',
    950: '#000000',
  },
}

SCSS

$custom: #401b73;
$custom-light: #7a5b9c;
$custom-dark: #000000;

JSON

{
  "hex": "#401b73",
  "rgb": {
    "r": 64,
    "g": 27,
    "b": 115
  },
  "hsl": {
    "h": 265.227,
    "s": 61.972,
    "l": 27.843
  },
  "oklch": {
    "l": 0.33122,
    "c": 0.14074,
    "h": 297.2
  },
  "luminance": 0.03112
}

Semantic roles & 50–950 ramp

primary

#401B73

secondary

#7DA842

accent

#E543A1

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #401B73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →