#401A73#401A73

#401A73 is a dark, vivid violet. Relative luminance 0.031; OKLCH L 33.0% C 0.142 H 297.4°. Best body text is #FFFFFF at 13.02:1 contrast (WCAG AA passes).

Color values

HEX	#401A73
RGB	rgb(64, 26, 115)
HSL	hsl(266, 63%, 28%)
HSV	hsv(266, 77%, 45%)
CMYK	cmyk(44.3%, 77.4%, 0%, 54.9%)
CIE-LAB	lab(20.31, 37.80, -44.06)
CIE-LCH	lch(20.31, 58.05, 310.63°)
OKLab	oklab(33% 0.0653 -0.126)
OKLCH	oklch(33% 0.142 297.4)
XYZ	xyz(5.5775, 3.0665, 16.5144)
Luminance	0.0307 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#401A73 #4D731A

analogous

#1A2073 #401A73 #6D1A73

triadic

#401A73 #73401A #1A7340

tetradic

#401A73 #731A20 #4D731A #1A736D

square

#401A73 #731A20 #4D731A #1A736D

split-complementary

#401A73 #736D1A #20731A

monochromatic

#0E0619 #240F41 #401A73 #5C25A5 #7836D2

Accessibility & contrast

On white

13.02

#401A73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.61

#401A73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #401A73

13.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##401A73	#FFFFFF	#000000	##FFFFFF
##401A73	1.00	13.02	1.61	13.02
#FFFFFF	13.02	1.00	21.00	1.00
#000000	1.61	21.00	1.00	21.00
##FFFFFF	13.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003176

Deuteranopia (green-blind)

#003071

Tritanopia (blue-blind)

#333145

Achromatopsia (no color)

#313131

Design tokens & code

CSS

--color: #401a73;
/* rgb */ color: rgb(64, 26, 115);
/* oklch */ color: oklch(33.0% 0.142 297.4);

Tailwind

colors: {
  custom: {
    50: '#7a5b9c',
    500: '#401a73',
    950: '#000000',
  },
}

SCSS

$custom: #401a73;
$custom-light: #7a5b9c;
$custom-dark: #000000;

JSON

{
  "hex": "#401a73",
  "rgb": {
    "r": 64,
    "g": 26,
    "b": 115
  },
  "hsl": {
    "h": 265.618,
    "s": 63.121,
    "l": 27.647
  },
  "oklch": {
    "l": 0.32997,
    "c": 0.14194,
    "h": 297.4
  },
  "luminance": 0.03067
}

Semantic roles & 50–950 ramp

primary

#401A73

secondary

#7CA841

accent

#E642A0

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #401A73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →