#40196D#40196D

#40196D is a dark, vivid violet. Relative luminance 0.029; OKLCH L 32.3% C 0.136 H 299.8°. Best body text is #FFFFFF at 13.31:1 contrast (WCAG AA passes).

Color values

HEX	#40196D
RGB	rgb(64, 25, 109)
HSL	hsl(268, 63%, 26%)
HSV	hsv(268, 77%, 43%)
CMYK	cmyk(41.3%, 77.1%, 0%, 57.3%)
CIE-LAB	lab(19.59, 36.65, -41.34)
CIE-LCH	lch(19.59, 55.25, 311.56°)
OKLab	oklab(32.33% 0.0677 -0.118)
OKLCH	oklch(32.33% 0.136 299.8)
XYZ	xyz(5.2216, 2.8893, 14.7476)
Luminance	0.0289 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#40196D #466D19

analogous

#191C6D #40196D #6A196D

triadic

#40196D #6D4019 #196D40

tetradic

#40196D #6D191C #466D19 #196D6A

square

#40196D #6D191C #466D19 #196D6A

split-complementary

#40196D #6D6A19 #1C6D19

monochromatic

#0F0619 #230E3B #40196D #5D249F #7B31D0

Accessibility & contrast

On white

13.31

#40196D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.58

#40196D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #40196D

13.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##40196D	#FFFFFF	#000000	##FFFFFF
##40196D	1.00	13.31	1.58	13.31
#FFFFFF	13.31	1.00	21.00	1.00
#000000	1.58	21.00	1.00	21.00
##FFFFFF	13.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002F6F

Deuteranopia (green-blind)

#002F6B

Tritanopia (blue-blind)

#362E41

Achromatopsia (no color)

#2F2F2F

Design tokens & code

CSS

--color: #40196d;
/* rgb */ color: rgb(64, 25, 109);
/* oklch */ color: oklch(32.3% 0.136 299.8);

Tailwind

colors: {
  custom: {
    50: '#7a5a98',
    500: '#40196d',
    950: '#000000',
  },
}

SCSS

$custom: #40196d;
$custom-light: #7a5a98;
$custom-dark: #000000;

JSON

{
  "hex": "#40196d",
  "rgb": {
    "r": 64,
    "g": 25,
    "b": 109
  },
  "hsl": {
    "h": 267.857,
    "s": 62.687,
    "l": 26.275
  },
  "oklch": {
    "l": 0.32327,
    "c": 0.1361,
    "h": 299.8
  },
  "luminance": 0.02889
}

Semantic roles & 50–950 ramp

primary

#40196D

secondary

#74A23F

accent

#E6429A

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #40196D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →