#40194A#40194A

#40194A is a dark, moderate purple. Relative luminance 0.023; OKLCH L 29.5% C 0.095 H 319.0°. Best body text is #FFFFFF at 14.42:1 contrast (WCAG AA passes).

Color values

HEX	#40194A
RGB	rgb(64, 25, 74)
HSL	hsl(288, 49%, 19%)
HSV	hsv(288, 66%, 29%)
CMYK	cmyk(13.5%, 66.2%, 0%, 71%)
CIE-LAB	lab(16.89, 27.65, -22.34)
CIE-LCH	lch(16.89, 35.54, 321.07°)
OKLab	oklab(29.53% 0.0716 -0.0623)
OKLCH	oklch(29.53% 0.095 319)
XYZ	xyz(3.6979, 2.2798, 6.7225)
Luminance	0.0228 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#40194A #234A19

analogous

#28194A #40194A #4A193C

triadic

#40194A #4A4019 #194A40

tetradic

#40194A #4A2819 #234A19 #193C4A

square

#40194A #4A2819 #234A19 #193C4A

split-complementary

#40194A #3C4A19 #194A28

monochromatic

#140817 #180A1C #40194A #682878 #8F38A5

Accessibility & contrast

On white

14.42

#40194A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.46

#40194A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #40194A

14.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##40194A	#FFFFFF	#000000	##FFFFFF
##40194A	1.00	14.42	1.46	14.42
#FFFFFF	14.42	1.00	21.00	1.00
#000000	1.46	21.00	1.00	21.00
##FFFFFF	14.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0D274C

Deuteranopia (green-blind)

#1C2B49

Tritanopia (blue-blind)

#40212E

Achromatopsia (no color)

#2A2A2A

Design tokens & code

CSS

--color: #40194a;
/* rgb */ color: rgb(64, 25, 74);
/* oklch */ color: oklch(29.5% 0.095 319.0);

Tailwind

colors: {
  custom: {
    50: '#77587d',
    500: '#40194a',
    950: '#000000',
  },
}

SCSS

$custom: #40194a;
$custom-light: #77587d;
$custom-dark: #000000;

JSON

{
  "hex": "#40194a",
  "rgb": {
    "r": 64,
    "g": 25,
    "b": 74
  },
  "hsl": {
    "h": 287.755,
    "s": 49.495,
    "l": 19.412
  },
  "oklch": {
    "l": 0.29534,
    "c": 0.09492,
    "h": 319
  },
  "luminance": 0.0228
}

Semantic roles & 50–950 ramp

primary

#40194A

secondary

#4C803E

accent

#D94F6B

background

#F7F5F7

surface

#EDE9EE

border

#C8C5C9

text

#090309

muted

#7B787B

Preview Lab

Preview with #40194A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →