#401744#401744

#401744 is a dark, moderate purple. Relative luminance 0.021; OKLCH L 28.8% C 0.092 H 324.0°. Best body text is #FFFFFF at 14.75:1 contrast (WCAG AA passes).

Color values

HEX	#401744
RGB	rgb(64, 23, 68)
HSL	hsl(295, 49%, 18%)
HSV	hsv(295, 66%, 27%)
CMYK	cmyk(5.9%, 66.2%, 0%, 73.3%)
CIE-LAB	lab(16.11, 27.38, -19.44)
CIE-LCH	lch(16.11, 33.58, 324.63°)
OKLab	oklab(28.84% 0.0742 -0.0539)
OKLCH	oklch(28.84% 0.092 324)
XYZ	xyz(3.4640, 2.1203, 5.6945)
Luminance	0.0212 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#401744 #1B4417

analogous

#291744 #401744 #441731

triadic

#401744 #444017 #174440

tetradic

#401744 #442917 #1B4417 #173144

square

#401744 #442917 #1B4417 #173144

split-complementary

#401744 #314417 #174429

monochromatic

#160817 #160817 #401744 #6B2672 #96369F

Accessibility & contrast

On white

14.75

#401744 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.42

#401744 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #401744

14.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##401744	#FFFFFF	#000000	##FFFFFF
##401744	1.00	14.75	1.42	14.75
#FFFFFF	14.75	1.00	21.00	1.00
#000000	1.42	21.00	1.00	21.00
##FFFFFF	14.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#102545

Deuteranopia (green-blind)

#1E2A43

Tritanopia (blue-blind)

#411D2B

Achromatopsia (no color)

#282828

Design tokens & code

CSS

--color: #401744;
/* rgb */ color: rgb(64, 23, 68);
/* oklch */ color: oklch(28.8% 0.092 324.0);

Tailwind

colors: {
  custom: {
    50: '#765778',
    500: '#401744',
    950: '#000000',
  },
}

SCSS

$custom: #401744;
$custom-light: #765778;
$custom-dark: #000000;

JSON

{
  "hex": "#401744",
  "rgb": {
    "r": 64,
    "g": 23,
    "b": 68
  },
  "hsl": {
    "h": 294.667,
    "s": 49.451,
    "l": 17.843
  },
  "oklch": {
    "l": 0.28839,
    "c": 0.0917,
    "h": 324
  },
  "luminance": 0.0212
}

Semantic roles & 50–950 ramp

primary

#401744

secondary

#417B3C

accent

#D94F5B

background

#F7F5F7

surface

#EDE9ED

border

#C8C5C8

text

#090309

muted

#7B787B

Preview Lab

Preview with #401744

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →