#401018#401018
#401018 is a dark, moderate red. Relative luminance 0.015; OKLCH L 25.7% C 0.074 H 14.3°. Best body text is #FFFFFF at 16.09:1 contrast (WCAG AA passes).
Color values
| HEX | #401018 |
|---|---|
| RGB | rgb(64, 16, 24) |
| HSL | hsl(350, 60%, 16%) |
| HSV | hsv(350, 75%, 25%) |
| CMYK | cmyk(0%, 75%, 62.5%, 74.9%) |
| CIE-LAB | lab(12.78, 23.95, 7.33) |
| CIE-LCH | lch(12.78, 25.05, 17.02°) |
| OKLab | oklab(25.74% 0.0721 0.0183) |
| OKLCH | oklch(25.74% 0.074 14.3) |
| XYZ | xyz(2.4647, 1.5268, 1.0289) |
| Luminance | 0.0153 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Maroon
#3C0008
ΔE00 3.77
Deep Brown
#410200
ΔE00 5.79
Mahogany
#4A0100
ΔE00 7.46
Dried Blood
#4B0101
ΔE00 7.48
Burgundy (survey)
#610023
ΔE00 8.04
Maroon (survey)
#650021
ΔE00 8.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#401018 #104038
analogous
#401030 #401018 #402010
triadic
#401018 #184010 #101840
tetradic
#401018 #304010 #104038 #201040
square
#401018 #304010 #104038 #201040
split-complementary
#401018 #104020 #103040
monochromatic
#180609 #180609 #401018 #711C2A #A2283D
Accessibility & contrast
On white
16.09
#401018 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.31
#401018 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #401018
16.09:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##401018 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##401018 | 1.00 | 16.09 | 1.31 | 16.09 |
| #FFFFFF | 16.09 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.31 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 16.09 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#1C1B18
Deuteranopia (green-blind)
#282517
Tritanopia (blue-blind)
#470713
Achromatopsia (no color)
#212121
Design tokens & code
CSS
--color: #401018; /* rgb */ color: rgb(64, 16, 24); /* oklch */ color: oklch(25.7% 0.074 14.3);
Tailwind
colors: {
custom: {
50: '#795154',
500: '#401018',
950: '#000000',
},
}SCSS
$custom: #401018; $custom-light: #795154; $custom-dark: #000000;
JSON
{
"hex": "#401018",
"rgb": {
"r": 64,
"g": 16,
"b": 24
},
"hsl": {
"h": 350,
"s": 60,
"l": 15.686
},
"oklch": {
"l": 0.25743,
"c": 0.07443,
"h": 14.3
},
"luminance": 0.01527
}Semantic roles & 50–950 ramp
primary
#401018
secondary
#327A6E
accent
#E3C945
background
#F7F4F4
surface
#EEE7E7
border
#C9C3C3
text
#090202
muted
#7B7878