#400A49#400A49

#400A49 is a dark, moderate purple. Relative luminance 0.018; OKLCH L 27.7% C 0.116 H 321.4°. Best body text is #FFFFFF at 15.47:1 contrast (WCAG AA passes).

Color values

HEX	#400A49
RGB	rgb(64, 10, 73)
HSL	hsl(291, 76%, 16%)
HSV	hsv(291, 86%, 29%)
CMYK	cmyk(12.3%, 86.3%, 0%, 71.4%)
CIE-LAB	lab(14.33, 34.40, -25.73)
CIE-LCH	lch(14.33, 42.96, 323.21°)
OKLab	oklab(27.68% 0.0903 -0.0721)
OKLCH	oklch(27.68% 0.116 321.4)
XYZ	xyz(3.4254, 1.7883, 6.4668)
Luminance	0.0179 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#400A49 #13490A

analogous

#210A49 #400A49 #490A33

triadic

#400A49 #49400A #0A4940

tetradic

#400A49 #49210A #13490A #0A3349

square

#400A49 #49210A #13490A #0A3349

split-complementary

#400A49 #33490A #0A4921

monochromatic

#18041B #18041B #400A49 #6F117F #9E19B5

Accessibility & contrast

On white

15.47

#400A49 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.36

#400A49 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #400A49

15.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##400A49	#FFFFFF	#000000	##FFFFFF
##400A49	1.00	15.47	1.36	15.47
#FFFFFF	15.47	1.00	21.00	1.00
#000000	1.36	21.00	1.00	21.00
##FFFFFF	15.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00214B

Deuteranopia (green-blind)

#122648

Tritanopia (blue-blind)

#411729

Achromatopsia (no color)

#242424

Design tokens & code

CSS

--color: #400a49;
/* rgb */ color: rgb(64, 10, 73);
/* oklch */ color: oklch(27.7% 0.116 321.4);

Tailwind

colors: {
  custom: {
    50: '#78517c',
    500: '#400a49',
    950: '#000000',
  },
}

SCSS

$custom: #400a49;
$custom-light: #78517c;
$custom-dark: #000000;

JSON

{
  "hex": "#400a49",
  "rgb": {
    "r": 64,
    "g": 10,
    "b": 73
  },
  "hsl": {
    "h": 291.429,
    "s": 75.904,
    "l": 16.275
  },
  "oklch": {
    "l": 0.27675,
    "c": 0.11552,
    "h": 321.4
  },
  "luminance": 0.01788
}

Semantic roles & 50–950 ramp

primary

#400A49

secondary

#368629

accent

#F23550

background

#F7F4F7

surface

#EDE7EE

border

#C8C3C9

text

#090209

muted

#7B787B

Preview Lab

Preview with #400A49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →