#40073D#40073D

#40073D is a dark, moderate purple. Relative luminance 0.016; OKLCH L 26.5% C 0.108 H 330.5°. Best body text is #FFFFFF at 15.96:1 contrast (WCAG AA passes).

Color values

HEX	#40073D
RGB	rgb(64, 7, 61)
HSL	hsl(303, 80%, 14%)
HSV	hsv(303, 89%, 25%)
CMYK	cmyk(0%, 89.1%, 4.7%, 74.9%)
CIE-LAB	lab(13.10, 33.14, -19.27)
CIE-LCH	lch(13.10, 38.34, 329.82°)
OKLab	oklab(26.53% 0.0942 -0.0532)
OKLCH	oklch(26.53% 0.108 330.5)
XYZ	xyz(3.0326, 1.5791, 4.5591)
Luminance	0.0158 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#40073D #07400A

analogous

#270740 #40073D #400721

triadic

#40073D #3D4007 #073D40

tetradic

#40073D #402707 #07400A #072140

square

#40073D #402707 #07400A #072140

split-complementary

#40073D #214007 #074027

monochromatic

#1C031A #1C031A #40073D #770D72 #AE13A6

Accessibility & contrast

On white

15.96

#40073D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.32

#40073D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #40073D

15.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##40073D	#FFFFFF	#000000	##FFFFFF
##40073D	1.00	15.96	1.32	15.96
#FFFFFF	15.96	1.00	21.00	1.00
#000000	1.32	21.00	1.00	21.00
##FFFFFF	15.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#021D3E

Deuteranopia (green-blind)

#1A243C

Tritanopia (blue-blind)

#430F22

Achromatopsia (no color)

#222222

Design tokens & code

CSS

--color: #40073d;
/* rgb */ color: rgb(64, 7, 61);
/* oklch */ color: oklch(26.5% 0.108 330.5);

Tailwind

colors: {
  custom: {
    50: '#774f73',
    500: '#40073d',
    950: '#000000',
  },
}

SCSS

$custom: #40073d;
$custom-light: #774f73;
$custom-dark: #000000;

JSON

{
  "hex": "#40073d",
  "rgb": {
    "r": 64,
    "g": 7,
    "b": 61
  },
  "hsl": {
    "h": 303.158,
    "s": 80.282,
    "l": 13.922
  },
  "oklch": {
    "l": 0.26529,
    "c": 0.1082,
    "h": 330.5
  },
  "luminance": 0.01579
}

Semantic roles & 50–950 ramp

primary

#40073D

secondary

#247F28

accent

#F73B31

background

#F7F4F6

surface

#EDE7EC

border

#C8C3C7

text

#090208

muted

#7B787B

Preview Lab

Preview with #40073D

Body copy rendered with the generated semantic roles for this colour.

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