#40073C#40073C

#40073C is a dark, moderate purple. Relative luminance 0.016; OKLCH L 26.5% C 0.107 H 331.3°. Best body text is #FFFFFF at 15.99:1 contrast (WCAG AA passes).

Color values

HEX	#40073C
RGB	rgb(64, 7, 60)
HSL	hsl(304, 80%, 14%)
HSV	hsv(304, 89%, 25%)
CMYK	cmyk(0%, 89.1%, 6.2%, 74.9%)
CIE-LAB	lab(13.04, 32.96, -18.67)
CIE-LCH	lch(13.04, 37.88, 330.48°)
OKLab	oklab(26.46% 0.0942 -0.0515)
OKLCH	oklch(26.46% 0.107 331.3)
XYZ	xyz(3.0059, 1.5684, 4.4185)
Luminance	0.0157 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#40073C #07400B

analogous

#280740 #40073C #400720

triadic

#40073C #3C4007 #073C40

tetradic

#40073C #402807 #07400B #072040

square

#40073C #402807 #07400B #072040

split-complementary

#40073C #204007 #074028

monochromatic

#1C031A #1C031A #40073C #770D70 #AE13A3

Accessibility & contrast

On white

15.99

#40073C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.31

#40073C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #40073C

15.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##40073C	#FFFFFF	#000000	##FFFFFF
##40073C	1.00	15.99	1.31	15.99
#FFFFFF	15.99	1.00	21.00	1.00
#000000	1.31	21.00	1.00	21.00
##FFFFFF	15.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#031D3D

Deuteranopia (green-blind)

#1A243B

Tritanopia (blue-blind)

#430F21

Achromatopsia (no color)

#222222

Design tokens & code

CSS

--color: #40073c;
/* rgb */ color: rgb(64, 7, 60);
/* oklch */ color: oklch(26.5% 0.107 331.3);

Tailwind

colors: {
  custom: {
    50: '#774f72',
    500: '#40073c',
    950: '#000000',
  },
}

SCSS

$custom: #40073c;
$custom-light: #774f72;
$custom-dark: #000000;

JSON

{
  "hex": "#40073c",
  "rgb": {
    "r": 64,
    "g": 7,
    "b": 60
  },
  "hsl": {
    "h": 304.211,
    "s": 80.282,
    "l": 13.922
  },
  "oklch": {
    "l": 0.2646,
    "c": 0.10734,
    "h": 331.3
  },
  "luminance": 0.01568
}

Semantic roles & 50–950 ramp

primary

#40073C

secondary

#247F2A

accent

#F73F31

background

#F7F4F6

surface

#EDE7EC

border

#C8C3C7

text

#090208

muted

#7B787B

Preview Lab

Preview with #40073C

Body copy rendered with the generated semantic roles for this colour.

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