#40073B#40073B

#40073B is a dark, moderate purple. Relative luminance 0.016; OKLCH L 26.4% C 0.106 H 332.2°. Best body text is #FFFFFF at 16.01:1 contrast (WCAG AA passes).

Color values

HEX	#40073B
RGB	rgb(64, 7, 59)
HSL	hsl(305, 80%, 14%)
HSV	hsv(305, 89%, 25%)
CMYK	cmyk(0%, 89.1%, 7.8%, 74.9%)
CIE-LAB	lab(12.97, 32.78, -18.05)
CIE-LCH	lch(12.97, 37.42, 331.16°)
OKLab	oklab(26.39% 0.0942 -0.0497)
OKLCH	oklch(26.39% 0.106 332.2)
XYZ	xyz(2.9798, 1.5580, 4.2806)
Luminance	0.0156 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#40073B #07400C

analogous

#290740 #40073B #40071F

triadic

#40073B #3B4007 #073B40

tetradic

#40073B #402907 #07400C #071F40

square

#40073B #402907 #07400C #071F40

split-complementary

#40073B #1F4007 #074029

monochromatic

#1C0319 #1C0319 #40073B #770D6E #AE13A1

Accessibility & contrast

On white

16.01

#40073B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.31

#40073B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #40073B

16.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##40073B	#FFFFFF	#000000	##FFFFFF
##40073B	1.00	16.01	1.31	16.01
#FFFFFF	16.01	1.00	21.00	1.00
#000000	1.31	21.00	1.00	21.00
##FFFFFF	16.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#041C3C

Deuteranopia (green-blind)

#1B243A

Tritanopia (blue-blind)

#430E21

Achromatopsia (no color)

#212121

Design tokens & code

CSS

--color: #40073b;
/* rgb */ color: rgb(64, 7, 59);
/* oklch */ color: oklch(26.4% 0.106 332.2);

Tailwind

colors: {
  custom: {
    50: '#774f71',
    500: '#40073b',
    950: '#000000',
  },
}

SCSS

$custom: #40073b;
$custom-light: #774f71;
$custom-dark: #000000;

JSON

{
  "hex": "#40073b",
  "rgb": {
    "r": 64,
    "g": 7,
    "b": 59
  },
  "hsl": {
    "h": 305.263,
    "s": 80.282,
    "l": 13.922
  },
  "oklch": {
    "l": 0.26393,
    "c": 0.10649,
    "h": 332.2
  },
  "luminance": 0.01558
}

Semantic roles & 50–950 ramp

primary

#40073B

secondary

#247F2C

accent

#F74231

background

#F7F4F6

surface

#EDE7EC

border

#C8C3C7

text

#090207

muted

#7B787A

Preview Lab

Preview with #40073B

Body copy rendered with the generated semantic roles for this colour.

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