#400731#400731

#400731 is a dark, moderate pink. Relative luminance 0.015; OKLCH L 25.8% C 0.099 H 341.2°. Best body text is #FFFFFF at 16.24:1 contrast (WCAG AA passes).

Color values

HEX	#400731
RGB	rgb(64, 7, 49)
HSL	hsl(316, 80%, 14%)
HSV	hsv(316, 89%, 25%)
CMYK	cmyk(0%, 89.1%, 23.4%, 74.9%)
CIE-LAB	lab(12.38, 31.08, -11.77)
CIE-LCH	lch(12.38, 33.24, 339.26°)
OKLab	oklab(25.77% 0.0933 -0.0317)
OKLCH	oklch(25.77% 0.099 341.2)
XYZ	xyz(2.7448, 1.4640, 3.0432)
Luminance	0.0146 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#400731 #074016

analogous

#330740 #400731 #400715

triadic

#400731 #314007 #073140

tetradic

#400731 #403307 #074016 #071540

square

#400731 #403307 #074016 #071540

split-complementary

#400731 #154007 #074033

monochromatic

#1C0315 #1C0315 #400731 #770D5B #AE1385

Accessibility & contrast

On white

16.24

#400731 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.29

#400731 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #400731

16.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##400731	#FFFFFF	#000000	##FFFFFF
##400731	1.00	16.24	1.29	16.24
#FFFFFF	16.24	1.00	21.00	1.00
#000000	1.29	21.00	1.00	21.00
##FFFFFF	16.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0C1A32

Deuteranopia (green-blind)

#1F2430

Tritanopia (blue-blind)

#45081B

Achromatopsia (no color)

#202020

Design tokens & code

CSS

--color: #400731;
/* rgb */ color: rgb(64, 7, 49);
/* oklch */ color: oklch(25.8% 0.099 341.2);

Tailwind

colors: {
  custom: {
    50: '#784e69',
    500: '#400731',
    950: '#000000',
  },
}

SCSS

$custom: #400731;
$custom-light: #784e69;
$custom-dark: #000000;

JSON

{
  "hex": "#400731",
  "rgb": {
    "r": 64,
    "g": 7,
    "b": 49
  },
  "hsl": {
    "h": 315.789,
    "s": 80.282,
    "l": 13.922
  },
  "oklch": {
    "l": 0.25774,
    "c": 0.09852,
    "h": 341.2
  },
  "luminance": 0.01464
}

Semantic roles & 50–950 ramp

primary

#400731

secondary

#247F3C

accent

#F76531

background

#F7F4F6

surface

#EDE7EB

border

#C8C3C6

text

#090206

muted

#7B787A

Preview Lab

Preview with #400731

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →