#40072C#40072C

#40072C is a dark, moderate pink. Relative luminance 0.014; OKLCH L 25.5% C 0.095 H 346.3°. Best body text is #FFFFFF at 16.34:1 contrast (WCAG AA passes).

Color values

HEX	#40072C
RGB	rgb(64, 7, 44)
HSL	hsl(321, 80%, 14%)
HSV	hsv(321, 89%, 25%)
CMYK	cmyk(0%, 89.1%, 31.2%, 74.9%)
CIE-LAB	lab(12.12, 30.33, -8.50)
CIE-LCH	lch(12.12, 31.50, 344.34°)
OKLab	oklab(25.5% 0.0923 -0.0225)
OKLCH	oklch(25.5% 0.095 346.3)
XYZ	xyz(2.6451, 1.4241, 2.5180)
Luminance	0.0142 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#40072C #07401B

analogous

#380740 #40072C #400710

triadic

#40072C #2C4007 #072C40

tetradic

#40072C #403807 #07401B #071040

square

#40072C #403807 #07401B #071040

split-complementary

#40072C #104007 #074038

monochromatic

#1C0313 #1C0313 #40072C #770D52 #AE1378

Accessibility & contrast

On white

16.34

#40072C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.28

#40072C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #40072C

16.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##40072C	#FFFFFF	#000000	##FFFFFF
##40072C	1.00	16.34	1.28	16.34
#FFFFFF	16.34	1.00	21.00	1.00
#000000	1.28	21.00	1.00	21.00
##FFFFFF	16.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F1A2D

Deuteranopia (green-blind)

#21232B

Tritanopia (blue-blind)

#450618

Achromatopsia (no color)

#202020

Design tokens & code

CSS

--color: #40072c;
/* rgb */ color: rgb(64, 7, 44);
/* oklch */ color: oklch(25.5% 0.095 346.3);

Tailwind

colors: {
  custom: {
    50: '#784e65',
    500: '#40072c',
    950: '#000000',
  },
}

SCSS

$custom: #40072c;
$custom-light: #784e65;
$custom-dark: #000000;

JSON

{
  "hex": "#40072c",
  "rgb": {
    "r": 64,
    "g": 7,
    "b": 44
  },
  "hsl": {
    "h": 321.053,
    "s": 80.282,
    "l": 13.922
  },
  "oklch": {
    "l": 0.25501,
    "c": 0.09499,
    "h": 346.3
  },
  "luminance": 0.01424
}

Semantic roles & 50–950 ramp

primary

#40072C

secondary

#247F44

accent

#F77631

background

#F7F4F6

surface

#EDE7EB

border

#C8C3C6

text

#090205

muted

#7B787A

Preview Lab

Preview with #40072C

Body copy rendered with the generated semantic roles for this colour.

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