#3D72C4#3D72C4

#3D72C4 is a mid, vivid blue. Relative luminance 0.170; OKLCH L 55.7% C 0.140 H 258.9°. Best body text is #FFFFFF at 4.77:1 contrast (WCAG AA passes).

Color values

HEX	#3D72C4
RGB	rgb(61, 114, 196)
HSL	hsl(216, 53%, 50%)
HSV	hsv(216, 69%, 77%)
CMYK	cmyk(68.9%, 41.8%, 0%, 23.1%)
CIE-LAB	lab(48.27, 9.57, -48.03)
CIE-LCH	lch(48.27, 48.98, 281.27°)
OKLab	oklab(55.69% -0.0269 -0.1371)
OKLCH	oklch(55.69% 0.14 258.9)
XYZ	xyz(17.9020, 17.0104, 54.5537)
Luminance	0.1701 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#3D72C4 #C48F3D

analogous

#3DB6C4 #3D72C4 #4B3DC4

triadic

#3D72C4 #C43D72 #72C43D

tetradic

#3D72C4 #C43DB6 #C48F3D #3DC44B

square

#3D72C4 #C43DB6 #C48F3D #3DC44B

split-complementary

#3D72C4 #C44B3D #B6C43D

monochromatic

#1F3C67 #2E5796 #3D72C4 #6C94D2 #9BB6E1

Accessibility & contrast

On white

4.77

#3D72C4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.40

#3D72C4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #3D72C4

4.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##3D72C4	#FFFFFF	#000000	##FFFFFF
##3D72C4	1.00	4.77	4.40	4.77
#FFFFFF	4.77	1.00	21.00	1.00
#000000	4.40	21.00	1.00	21.00
##FFFFFF	4.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B79C7

Deuteranopia (green-blind)

#356DC2

Tritanopia (blue-blind)

#008591

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #3d72c4;
/* rgb */ color: rgb(61, 114, 196);
/* oklch */ color: oklch(55.7% 0.140 258.9);

Tailwind

colors: {
  custom: {
    50: '#829ad6',
    500: '#3d72c4',
    950: '#000000',
  },
}

SCSS

$custom: #3d72c4;
$custom-light: #829ad6;
$custom-dark: #000000;

JSON

{
  "hex": "#3d72c4",
  "rgb": {
    "r": 61,
    "g": 114,
    "b": 196
  },
  "hsl": {
    "h": 216.444,
    "s": 53.36,
    "l": 50.392
  },
  "oklch": {
    "l": 0.55688,
    "c": 0.13973,
    "h": 258.9
  },
  "luminance": 0.17012
}

Semantic roles & 50–950 ramp

primary

#3D72C4

secondary

#CDB590

accent

#A44BDD

background

#F8F9FD

surface

#F0F2FA

border

#CBCCD3

text

#0C0D14

muted

#7D7E83

Preview Lab

Preview with #3D72C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →