#396AB4#396AB4

#396AB4 is a mid, vivid blue. Relative luminance 0.145; OKLCH L 52.7% C 0.129 H 258.5°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#396AB4
RGB	rgb(57, 106, 180)
HSL	hsl(216, 52%, 46%)
HSV	hsv(216, 68%, 71%)
CMYK	cmyk(68.3%, 41.1%, 0%, 29.4%)
CIE-LAB	lab(44.90, 8.15, -44.16)
CIE-LCH	lch(44.90, 44.91, 280.46°)
OKLab	oklab(52.73% -0.0256 -0.1259)
OKLCH	oklch(52.73% 0.129 258.5)
XYZ	xyz(15.0766, 14.4717, 45.1699)
Luminance	0.1447 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#396AB4 #B48339

analogous

#39A8B4 #396AB4 #4639B4

triadic

#396AB4 #B4396A #6AB439

tetradic

#396AB4 #B439A8 #B48339 #39B446

square

#396AB4 #B439A8 #B48339 #39B446

split-complementary

#396AB4 #B44639 #A8B439

monochromatic

#1C3357 #2A4F86 #396AB4 #5E8ACC #8DACDB

Accessibility & contrast

On white

5.39

#396AB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#396AB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #396AB4

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##396AB4	#FFFFFF	#000000	##FFFFFF
##396AB4	1.00	5.39	3.89	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4870B7

Deuteranopia (green-blind)

#3565B2

Tritanopia (blue-blind)

#007B86

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #396ab4;
/* rgb */ color: rgb(57, 106, 180);
/* oklch */ color: oklch(52.7% 0.129 258.5);

Tailwind

colors: {
  custom: {
    50: '#7d94cb',
    500: '#396ab4',
    950: '#000000',
  },
}

SCSS

$custom: #396ab4;
$custom-light: #7d94cb;
$custom-dark: #000000;

JSON

{
  "hex": "#396ab4",
  "rgb": {
    "r": 57,
    "g": 106,
    "b": 180
  },
  "hsl": {
    "h": 216.098,
    "s": 51.899,
    "l": 46.471
  },
  "oklch": {
    "l": 0.52734,
    "c": 0.12851,
    "h": 258.5
  },
  "luminance": 0.14473
}

Semantic roles & 50–950 ramp

primary

#396AB4

secondary

#C5AB83

accent

#A24CDB

background

#F8F9FC

surface

#EFF1F8

border

#CACBD1

text

#0B0D13

muted

#7C7E82

Preview Lab

Preview with #396AB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →