#396AB3#396AB3

#396AB3 is a mid, vivid blue. Relative luminance 0.144; OKLCH L 52.7% C 0.127 H 258.3°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#396AB3
RGB	rgb(57, 106, 179)
HSL	hsl(216, 52%, 46%)
HSV	hsv(216, 68%, 70%)
CMYK	cmyk(68.2%, 40.8%, 0%, 29.8%)
CIE-LAB	lab(44.84, 7.79, -43.67)
CIE-LCH	lch(44.84, 44.36, 280.11°)
OKLab	oklab(52.67% -0.0259 -0.1245)
OKLCH	oklch(52.67% 0.127 258.3)
XYZ	xyz(14.9751, 14.4311, 44.6354)
Luminance	0.1443 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#396AB3 #B38239

analogous

#39A7B3 #396AB3 #4539B3

triadic

#396AB3 #B3396A #6AB339

tetradic

#396AB3 #B339A7 #B38239 #39B345

square

#396AB3 #B339A7 #B38239 #39B345

split-complementary

#396AB3 #B34539 #A7B339

monochromatic

#1B3356 #2A4F85 #396AB3 #5E8ACC #8CABDA

Accessibility & contrast

On white

5.40

#396AB3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#396AB3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #396AB3

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##396AB3	#FFFFFF	#000000	##FFFFFF
##396AB3	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4870B6

Deuteranopia (green-blind)

#3665B2

Tritanopia (blue-blind)

#007B86

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #396ab3;
/* rgb */ color: rgb(57, 106, 179);
/* oklch */ color: oklch(52.7% 0.127 258.3);

Tailwind

colors: {
  custom: {
    50: '#7d94ca',
    500: '#396ab3',
    950: '#000000',
  },
}

SCSS

$custom: #396ab3;
$custom-light: #7d94ca;
$custom-dark: #000000;

JSON

{
  "hex": "#396ab3",
  "rgb": {
    "r": 57,
    "g": 106,
    "b": 179
  },
  "hsl": {
    "h": 215.902,
    "s": 51.695,
    "l": 46.275
  },
  "oklch": {
    "l": 0.52671,
    "c": 0.12714,
    "h": 258.3
  },
  "luminance": 0.14433
}

Semantic roles & 50–950 ramp

primary

#396AB3

secondary

#C5AA83

accent

#A24DDB

background

#F8F9FC

surface

#EFF1F8

border

#CACBD1

text

#0B0D13

muted

#7C7E82

Preview Lab

Preview with #396AB3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →