#396AB1#396AB1

#396AB1 is a mid, vivid blue. Relative luminance 0.144; OKLCH L 52.5% C 0.124 H 257.8°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#396AB1
RGB	rgb(57, 106, 177)
HSL	hsl(216, 51%, 46%)
HSV	hsv(216, 68%, 69%)
CMYK	cmyk(67.8%, 40.1%, 0%, 30.6%)
CIE-LAB	lab(44.73, 7.06, -42.68)
CIE-LCH	lch(44.73, 43.26, 279.40°)
OKLab	oklab(52.55% -0.0263 -0.1216)
OKLCH	oklch(52.55% 0.124 257.8)
XYZ	xyz(14.7743, 14.3508, 43.5778)
Luminance	0.1435 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#396AB1 #B18039

analogous

#39A6B1 #396AB1 #4439B1

triadic

#396AB1 #B1396A #6AB139

tetradic

#396AB1 #B139A6 #B18039 #39B144

square

#396AB1 #B139A6 #B18039 #39B144

split-complementary

#396AB1 #B14439 #A6B139

monochromatic

#1B3354 #2A4E83 #396AB1 #5D8ACB #8BABDA

Accessibility & contrast

On white

5.43

#396AB1 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#396AB1 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #396AB1

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##396AB1	#FFFFFF	#000000	##FFFFFF
##396AB1	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4A70B4

Deuteranopia (green-blind)

#3765B0

Tritanopia (blue-blind)

#007A85

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #396ab1;
/* rgb */ color: rgb(57, 106, 177);
/* oklch */ color: oklch(52.5% 0.124 257.8);

Tailwind

colors: {
  custom: {
    50: '#7c94c9',
    500: '#396ab1',
    950: '#000000',
  },
}

SCSS

$custom: #396ab1;
$custom-light: #7c94c9;
$custom-dark: #000000;

JSON

{
  "hex": "#396ab1",
  "rgb": {
    "r": 57,
    "g": 106,
    "b": 177
  },
  "hsl": {
    "h": 215.5,
    "s": 51.282,
    "l": 45.882
  },
  "oklch": {
    "l": 0.52547,
    "c": 0.12439,
    "h": 257.8
  },
  "luminance": 0.14352
}

Semantic roles & 50–950 ramp

primary

#396AB1

secondary

#C4A982

accent

#A14DDB

background

#F8F9FC

surface

#EFF1F8

border

#CACBD1

text

#0B0D13

muted

#7C7E82

Preview Lab

Preview with #396AB1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →