#391F73#391F73

#391F73 is a dark, vivid violet. Relative luminance 0.031; OKLCH L 32.9% C 0.135 H 291.3°. Best body text is #FFFFFF at 12.98:1 contrast (WCAG AA passes).

Color values

HEX	#391F73
RGB	rgb(57, 31, 115)
HSL	hsl(259, 58%, 29%)
HSV	hsv(259, 73%, 45%)
CMYK	cmyk(50.4%, 73%, 0%, 54.9%)
CIE-LAB	lab(20.39, 33.82, -43.96)
CIE-LCH	lch(20.39, 55.46, 307.57°)
OKLab	oklab(32.86% 0.0492 -0.126)
OKLCH	oklch(32.86% 0.135 291.3)
XYZ	xyz(5.2710, 3.0874, 16.5345)
Luminance	0.0309 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#391F73 #59731F

analogous

#1F2F73 #391F73 #631F73

triadic

#391F73 #73391F #1F7339

tetradic

#391F73 #731F2F #59731F #1F7363

square

#391F73 #731F2F #59731F #1F7363

split-complementary

#391F73 #73631F #2F731F

monochromatic

#0C0618 #211243 #391F73 #512CA3 #6C41CC

Accessibility & contrast

On white

12.98

#391F73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.62

#391F73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #391F73

12.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##391F73	#FFFFFF	#000000	##FFFFFF
##391F73	1.00	12.98	1.62	12.98
#FFFFFF	12.98	1.00	21.00	1.00
#000000	1.62	21.00	1.00	21.00
##FFFFFF	12.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003276

Deuteranopia (green-blind)

#002F71

Tritanopia (blue-blind)

#263446

Achromatopsia (no color)

#313131

Design tokens & code

CSS

--color: #391f73;
/* rgb */ color: rgb(57, 31, 115);
/* oklch */ color: oklch(32.9% 0.135 291.3);

Tailwind

colors: {
  custom: {
    50: '#765d9c',
    500: '#391f73',
    950: '#000000',
  },
}

SCSS

$custom: #391f73;
$custom-light: #765d9c;
$custom-dark: #000000;

JSON

{
  "hex": "#391f73",
  "rgb": {
    "r": 57,
    "g": 31,
    "b": 115
  },
  "hsl": {
    "h": 258.571,
    "s": 57.534,
    "l": 28.627
  },
  "oklch": {
    "l": 0.32858,
    "c": 0.13529,
    "h": 291.3
  },
  "luminance": 0.03088
}

Semantic roles & 50–950 ramp

primary

#391F73

secondary

#89A747

accent

#E147B1

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#09040E

muted

#7B797E

Preview Lab

Preview with #391F73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →