#391D72#391D72

#391D72 is a dark, vivid violet. Relative luminance 0.030; OKLCH L 32.5% C 0.137 H 292.1°. Best body text is #FFFFFF at 13.19:1 contrast (WCAG AA passes).

Color values

HEX	#391D72
RGB	rgb(57, 29, 114)
HSL	hsl(260, 59%, 28%)
HSV	hsv(260, 75%, 45%)
CMYK	cmyk(50%, 74.6%, 0%, 55.3%)
CIE-LAB	lab(19.90, 34.64, -44.12)
CIE-LCH	lch(19.90, 56.09, 308.13°)
OKLab	oklab(32.48% 0.0514 -0.1265)
OKLCH	oklch(32.48% 0.137 292.1)
XYZ	xyz(5.1631, 2.9633, 16.2163)
Luminance	0.0296 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#391D72 #56721D

analogous

#1D2B72 #391D72 #631D72

triadic

#391D72 #72391D #1D7239

tetradic

#391D72 #721D2B #56721D #1D7263

square

#391D72 #721D2B #56721D #1D7263

split-complementary

#391D72 #72631D #2B721D

monochromatic

#0C0618 #211141 #391D72 #5129A3 #6C3CCD

Accessibility & contrast

On white

13.19

#391D72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.59

#391D72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #391D72

13.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##391D72	#FFFFFF	#000000	##FFFFFF
##391D72	1.00	13.19	1.59	13.19
#FFFFFF	13.19	1.00	21.00	1.00
#000000	1.59	21.00	1.00	21.00
##FFFFFF	13.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003175

Deuteranopia (green-blind)

#002E70

Tritanopia (blue-blind)

#273345

Achromatopsia (no color)

#303030

Design tokens & code

CSS

--color: #391d72;
/* rgb */ color: rgb(57, 29, 114);
/* oklch */ color: oklch(32.5% 0.137 292.1);

Tailwind

colors: {
  custom: {
    50: '#765c9b',
    500: '#391d72',
    950: '#000000',
  },
}

SCSS

$custom: #391d72;
$custom-light: #765c9b;
$custom-dark: #000000;

JSON

{
  "hex": "#391d72",
  "rgb": {
    "r": 57,
    "g": 29,
    "b": 114
  },
  "hsl": {
    "h": 259.765,
    "s": 59.441,
    "l": 28.039
  },
  "oklch": {
    "l": 0.32478,
    "c": 0.13655,
    "h": 292.1
  },
  "luminance": 0.02963
}

Semantic roles & 50–950 ramp

primary

#391D72

secondary

#86A645

accent

#E345AF

background

#F7F5F9

surface

#EDE9F2

border

#C8C5CC

text

#09040E

muted

#7B797E

Preview Lab

Preview with #391D72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →