#391440#391440

#391440 is a dark, moderate purple. Relative luminance 0.017; OKLCH L 27.0% C 0.088 H 321.0°. Best body text is #FFFFFF at 15.58:1 contrast (WCAG AA passes).

Color values

HEX	#391440
RGB	rgb(57, 20, 64)
HSL	hsl(290, 52%, 16%)
HSV	hsv(290, 69%, 25%)
CMYK	cmyk(10.9%, 68.8%, 0%, 74.9%)
CIE-LAB	lab(14.06, 25.99, -19.95)
CIE-LCH	lch(14.06, 32.77, 322.49°)
OKLab	oklab(27.02% 0.0686 -0.0555)
OKLCH	oklch(27.02% 0.088 321)
XYZ	xyz(2.8628, 1.7405, 5.0346)
Luminance	0.0174 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#391440 #1B4014

analogous

#231440 #391440 #401431

triadic

#391440 #403914 #144039

tetradic

#391440 #402314 #1B4014 #143140

square

#391440 #402314 #1B4014 #143140

split-complementary

#391440 #314014 #144023

monochromatic

#150717 #150717 #391440 #63236F #8C319D

Accessibility & contrast

On white

15.58

#391440 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.35

#391440 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #391440

15.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##391440	#FFFFFF	#000000	##FFFFFF
##391440	1.00	15.58	1.35	15.58
#FFFFFF	15.58	1.00	21.00	1.00
#000000	1.35	21.00	1.00	21.00
##FFFFFF	15.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0A2141

Deuteranopia (green-blind)

#18253F

Tritanopia (blue-blind)

#3A1B27

Achromatopsia (no color)

#242424

Design tokens & code

CSS

--color: #391440;
/* rgb */ color: rgb(57, 20, 64);
/* oklch */ color: oklch(27.0% 0.088 321.0);

Tailwind

colors: {
  custom: {
    50: '#715475',
    500: '#391440',
    950: '#000000',
  },
}

SCSS

$custom: #391440;
$custom-light: #715475;
$custom-dark: #000000;

JSON

{
  "hex": "#391440",
  "rgb": {
    "r": 57,
    "g": 20,
    "b": 64
  },
  "hsl": {
    "h": 290.455,
    "s": 52.381,
    "l": 16.471
  },
  "oklch": {
    "l": 0.27024,
    "c": 0.08826,
    "h": 321
  },
  "luminance": 0.0174
}

Semantic roles & 50–950 ramp

primary

#391440

secondary

#427838

accent

#DC4C63

background

#F6F4F7

surface

#ECE8ED

border

#C7C4C8

text

#080308

muted

#7B787B

Preview Lab

Preview with #391440

Body copy rendered with the generated semantic roles for this colour.

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