#390F4D#390F4D

#390F4D is a dark, moderate purple. Relative luminance 0.017; OKLCH L 27.4% C 0.111 H 312.3°. Best body text is #FFFFFF at 15.56:1 contrast (WCAG AA passes).

Color values

HEX#390F4D
RGBrgb(57, 15, 77)
HSLhsl(281, 67%, 18%)
HSVhsv(281, 81%, 30%)
CMYKcmyk(26%, 80.5%, 0%, 69.8%)
CIE-LABlab(14.10, 31.66, -28.93)
CIE-LCHlch(14.10, 42.89, 317.58°)
OKLaboklab(27.36% 0.0744 -0.0818)
OKLCHoklch(27.36% 0.111 312.3)
XYZxyz(3.1975, 1.7474, 7.1886)
Luminance0.0175 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#390F4D #234D0F
analogous
#1A0F4D #390F4D #4D0F42
triadic
#390F4D #4D390F #0F4D39
tetradic
#390F4D #4D1A0F #234D0F #0F424D
square
#390F4D #4D1A0F #234D0F #0F424D
split-complementary
#390F4D #424D0F #0F4D1A
monochromatic
#13051A #13051A #390F4D #5F1980 #8523B3

Accessibility & contrast

On white

15.56
#390F4D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.35
#390F4D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390F4D
15.56:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##390F4D#FFFFFF#000000##FFFFFF
##390F4D1.0015.561.3515.56
#FFFFFF15.561.0021.001.00
#0000001.3521.001.0021.00
##FFFFFF15.561.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00224F
Deuteranopia (green-blind)
#07254C
Tritanopia (blue-blind)
#371D2D
Achromatopsia (no color)
#242424

Design tokens & code

CSS
--color: #390f4d;
/* rgb */ color: rgb(57, 15, 77);
/* oklch */ color: oklch(27.4% 0.111 312.3);
Tailwind
colors: {
  custom: {
    50: '#72527f',
    500: '#390f4d',
    950: '#000000',
  },
}
SCSS
$custom: #390f4d;
$custom-light: #72527f;
$custom-dark: #000000;
JSON
{
  "hex": "#390f4d",
  "rgb": {
    "r": 57,
    "g": 15,
    "b": 77
  },
  "hsl": {
    "h": 280.645,
    "s": 67.391,
    "l": 18.039
  },
  "oklch": {
    "l": 0.27358,
    "c": 0.11054,
    "h": 312.3
  },
  "luminance": 0.01747
}

Semantic roles & 50–950 ramp

primary
#390F4D
secondary
#4D8731
accent
#EA3E75
background
#F7F4F7
surface
#EDE7EE
border
#C8C3C9
text
#08020A
muted
#7B787C

Preview Lab

Preview with #390F4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#390F4D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva