#390D4F#390D4F

#390D4F is a dark, moderate purple. Relative luminance 0.017; OKLCH L 27.3% C 0.115 H 311.4°. Best body text is #FFFFFF at 15.62:1 contrast (WCAG AA passes).

Color values

HEX#390D4F
RGBrgb(57, 13, 79)
HSLhsl(280, 72%, 18%)
HSVhsv(280, 84%, 31%)
CMYKcmyk(27.8%, 83.5%, 0%, 69%)
CIE-LABlab(13.96, 33.04, -30.54)
CIE-LCHlch(13.96, 44.99, 317.25°)
OKLaboklab(27.31% 0.0761 -0.0865)
OKLCHoklch(27.31% 0.115 311.4)
XYZxyz(3.2423, 1.7223, 7.5573)
Luminance0.0172 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#390D4F #234F0D
analogous
#180D4F #390D4F #4F0D44
triadic
#390D4F #4F390D #0D4F39
tetradic
#390D4F #4F180D #234F0D #0D444F
square
#390D4F #4F180D #234F0D #0D444F
split-complementary
#390D4F #444F0D #0D4F18
monochromatic
#13041A #13041A #390D4F #5F1684 #851EB8

Accessibility & contrast

On white

15.62
#390D4F on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.34
#390D4F on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390D4F
15.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##390D4F#FFFFFF#000000##FFFFFF
##390D4F1.0015.621.3415.62
#FFFFFF15.621.0021.001.00
#0000001.3421.001.0021.00
##FFFFFF15.621.0021.001.00

Color blindness preview

Protanopia (red-blind)
#002251
Deuteranopia (green-blind)
#02244E
Tritanopia (blue-blind)
#361D2D
Achromatopsia (no color)
#242424

Design tokens & code

CSS
--color: #390d4f;
/* rgb */ color: rgb(57, 13, 79);
/* oklch */ color: oklch(27.3% 0.115 311.4);
Tailwind
colors: {
  custom: {
    50: '#735181',
    500: '#390d4f',
    950: '#000000',
  },
}
SCSS
$custom: #390d4f;
$custom-light: #735181;
$custom-dark: #000000;
JSON
{
  "hex": "#390d4f",
  "rgb": {
    "r": 57,
    "g": 13,
    "b": 79
  },
  "hsl": {
    "h": 280,
    "s": 71.739,
    "l": 18.039
  },
  "oklch": {
    "l": 0.27308,
    "c": 0.11523,
    "h": 311.4
  },
  "luminance": 0.01722
}

Semantic roles & 50–950 ramp

primary
#390D4F
secondary
#4D8A2E
accent
#EE3976
background
#F7F4F7
surface
#EDE7EE
border
#C8C3C9
text
#08020A
muted
#7B787C

Preview Lab

Preview with #390D4F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#390D4F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva