#390D4D#390D4D

#390D4D is a dark, moderate purple. Relative luminance 0.017; OKLCH L 27.1% C 0.113 H 312.6°. Best body text is #FFFFFF at 15.69:1 contrast (WCAG AA passes).

Color values

HEX#390D4D
RGBrgb(57, 13, 77)
HSLhsl(281, 71%, 18%)
HSVhsv(281, 83%, 30%)
CMYKcmyk(26%, 83.1%, 0%, 69.8%)
CIE-LABlab(13.79, 32.55, -29.44)
CIE-LCHlch(13.79, 43.89, 317.88°)
OKLaboklab(27.14% 0.0765 -0.0833)
OKLCHoklch(27.14% 0.113 312.6)
XYZxyz(3.1706, 1.6936, 7.1796)
Luminance0.0169 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#390D4D #214D0D
analogous
#190D4D #390D4D #4D0D41
triadic
#390D4D #4D390D #0D4D39
tetradic
#390D4D #4D190D #214D0D #0D414D
square
#390D4D #4D190D #214D0D #0D414D
split-complementary
#390D4D #414D0D #0D4D19
monochromatic
#13041A #13041A #390D4D #601681 #871FB6

Accessibility & contrast

On white

15.69
#390D4D on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.34
#390D4D on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390D4D
15.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##390D4D#FFFFFF#000000##FFFFFF
##390D4D1.0015.691.3415.69
#FFFFFF15.691.0021.001.00
#0000001.3421.001.0021.00
##FFFFFF15.691.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00214F
Deuteranopia (green-blind)
#05244C
Tritanopia (blue-blind)
#371C2C
Achromatopsia (no color)
#232323

Design tokens & code

CSS
--color: #390d4d;
/* rgb */ color: rgb(57, 13, 77);
/* oklch */ color: oklch(27.1% 0.113 312.6);
Tailwind
colors: {
  custom: {
    50: '#72517f',
    500: '#390d4d',
    950: '#000000',
  },
}
SCSS
$custom: #390d4d;
$custom-light: #72517f;
$custom-dark: #000000;
JSON
{
  "hex": "#390d4d",
  "rgb": {
    "r": 57,
    "g": 13,
    "b": 77
  },
  "hsl": {
    "h": 281.25,
    "s": 71.111,
    "l": 17.647
  },
  "oklch": {
    "l": 0.27137,
    "c": 0.1131,
    "h": 312.6
  },
  "luminance": 0.01694
}

Semantic roles & 50–950 ramp

primary
#390D4D
secondary
#4A882E
accent
#EE3A72
background
#F7F4F7
surface
#EDE7EE
border
#C8C3C9
text
#08020A
muted
#7B787C

Preview Lab

Preview with #390D4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#390D4D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva