#390940#390940

#390940 is a dark, moderate purple. Relative luminance 0.014; OKLCH L 25.7% C 0.105 H 322.2°. Best body text is #FFFFFF at 16.32:1 contrast (WCAG AA passes).

Color values

HEX	#390940
RGB	rgb(57, 9, 64)
HSL	hsl(292, 75%, 14%)
HSV	hsv(292, 86%, 25%)
CMYK	cmyk(10.9%, 85.9%, 0%, 74.9%)
CIE-LAB	lab(12.19, 31.24, -22.93)
CIE-LCH	lch(12.19, 38.75, 323.71°)
OKLab	oklab(25.68% 0.0827 -0.0642)
OKLCH	oklch(25.68% 0.105 322.2)
XYZ	xyz(2.7103, 1.4356, 4.9838)
Luminance	0.0143 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#390940 #104009

analogous

#1E0940 #390940 #40092C

triadic

#390940 #403909 #094039

tetradic

#390940 #401E09 #104009 #092C40

square

#390940 #401E09 #104009 #092C40

split-complementary

#390940 #2C4009 #09401E

monochromatic

#18041B #18041B #390940 #691176 #9918AB

Accessibility & contrast

On white

16.32

#390940 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.29

#390940 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390940

16.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##390940	#FFFFFF	#000000	##FFFFFF
##390940	1.00	16.32	1.29	16.32
#FFFFFF	16.32	1.00	21.00	1.00
#000000	1.29	21.00	1.00	21.00
##FFFFFF	16.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#001C41

Deuteranopia (green-blind)

#11223F

Tritanopia (blue-blind)

#3A1424

Achromatopsia (no color)

#202020

Design tokens & code

CSS

--color: #390940;
/* rgb */ color: rgb(57, 9, 64);
/* oklch */ color: oklch(25.7% 0.105 322.2);

Tailwind

colors: {
  custom: {
    50: '#724f75',
    500: '#390940',
    950: '#000000',
  },
}

SCSS

$custom: #390940;
$custom-light: #724f75;
$custom-dark: #000000;

JSON

{
  "hex": "#390940",
  "rgb": {
    "r": 57,
    "g": 9,
    "b": 64
  },
  "hsl": {
    "h": 292.364,
    "s": 75.342,
    "l": 14.314
  },
  "oklch": {
    "l": 0.25681,
    "c": 0.1047,
    "h": 322.2
  },
  "luminance": 0.01435
}

Semantic roles & 50–950 ramp

primary

#390940

secondary

#327E27

accent

#F2364E

background

#F7F4F7

surface

#EDE7ED

border

#C8C3C8

text

#080208

muted

#7B787B

Preview Lab

Preview with #390940

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →