#390742#390742

#390742 is a dark, moderate purple. Relative luminance 0.014; OKLCH L 25.6% C 0.109 H 320.9°. Best body text is #FFFFFF at 16.37:1 contrast (WCAG AA passes).

Color values

HEX	#390742
RGB	rgb(57, 7, 66)
HSL	hsl(291, 81%, 14%)
HSV	hsv(291, 89%, 26%)
CMYK	cmyk(13.6%, 89.4%, 0%, 74.1%)
CIE-LAB	lab(12.06, 32.49, -24.56)
CIE-LCH	lch(12.06, 40.73, 322.91°)
OKLab	oklab(25.64% 0.0847 -0.0689)
OKLCH	oklch(25.64% 0.109 320.9)
XYZ	xyz(2.7466, 1.4153, 5.2817)
Luminance	0.0141 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#390742 #104207

analogous

#1C0742 #390742 #42072E

triadic

#390742 #423907 #074239

tetradic

#390742 #421C07 #104207 #072E42

square

#390742 #421C07 #104207 #072E42

split-complementary

#390742 #2E4207 #07421C

monochromatic

#18031C #18031C #390742 #690D79 #9913B1

Accessibility & contrast

On white

16.37

#390742 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.28

#390742 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390742

16.37:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##390742	#FFFFFF	#000000	##FFFFFF
##390742	1.00	16.37	1.28	16.37
#FFFFFF	16.37	1.00	21.00	1.00
#000000	1.28	21.00	1.00	21.00
##FFFFFF	16.37	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#001C44

Deuteranopia (green-blind)

#0E2141

Tritanopia (blue-blind)

#391425

Achromatopsia (no color)

#202020

Design tokens & code

CSS

--color: #390742;
/* rgb */ color: rgb(57, 7, 66);
/* oklch */ color: oklch(25.6% 0.109 320.9);

Tailwind

colors: {
  custom: {
    50: '#724e77',
    500: '#390742',
    950: '#000000',
  },
}

SCSS

$custom: #390742;
$custom-light: #724e77;
$custom-dark: #000000;

JSON

{
  "hex": "#390742",
  "rgb": {
    "r": 57,
    "g": 7,
    "b": 66
  },
  "hsl": {
    "h": 290.847,
    "s": 80.822,
    "l": 14.314
  },
  "oklch": {
    "l": 0.25635,
    "c": 0.10918,
    "h": 320.9
  },
  "luminance": 0.01415
}

Semantic roles & 50–950 ramp

primary

#390742

secondary

#328124

accent

#F7314F

background

#F7F4F7

surface

#EDE7ED

border

#C8C3C8

text

#080208

muted

#7B787B

Preview Lab

Preview with #390742

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →