#390733#390733

#390733 is a very dark, moderate purple. Relative luminance 0.013; OKLCH L 24.5% C 0.095 H 333.6°. Best body text is #FFFFFF at 16.77:1 contrast (WCAG AA passes).

Color values

HEX	#390733
RGB	rgb(57, 7, 51)
HSL	hsl(307, 78%, 13%)
HSV	hsv(307, 88%, 22%)
CMYK	cmyk(0%, 87.7%, 10.5%, 77.6%)
CIE-LAB	lab(11.00, 29.51, -15.49)
CIE-LCH	lch(11.00, 33.33, 332.30°)
OKLab	oklab(24.54% 0.0855 -0.0425)
OKLCH	oklch(24.54% 0.095 333.6)
XYZ	xyz(2.3609, 1.2610, 3.2504)
Luminance	0.0126 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#390733 #07390D

analogous

#260739 #390733 #39071A

triadic

#390733 #333907 #073339

tetradic

#390733 #392607 #07390D #071A39

square

#390733 #392607 #07390D #071A39

split-complementary

#390733 #1A3907 #073926

monochromatic

#1B0318 #1B0318 #390733 #700E64 #A61495

Accessibility & contrast

On white

16.77

#390733 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.25

#390733 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390733

16.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##390733	#FFFFFF	#000000	##FFFFFF
##390733	1.00	16.77	1.25	16.77
#FFFFFF	16.77	1.00	21.00	1.00
#000000	1.25	21.00	1.00	21.00
##FFFFFF	16.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#061934

Deuteranopia (green-blind)

#182032

Tritanopia (blue-blind)

#3C0C1C

Achromatopsia (no color)

#1D1D1D

Design tokens & code

CSS

--color: #390733;
/* rgb */ color: rgb(57, 7, 51);
/* oklch */ color: oklch(24.5% 0.095 333.6);

Tailwind

colors: {
  custom: {
    50: '#724d6b',
    500: '#390733',
    950: '#000000',
  },
}

SCSS

$custom: #390733;
$custom-light: #724d6b;
$custom-dark: #000000;

JSON

{
  "hex": "#390733",
  "rgb": {
    "r": 57,
    "g": 7,
    "b": 51
  },
  "hsl": {
    "h": 307.2,
    "s": 78.125,
    "l": 12.549
  },
  "oklch": {
    "l": 0.24542,
    "c": 0.09544,
    "h": 333.6
  },
  "luminance": 0.01261
}

Semantic roles & 50–950 ramp

primary

#390733

secondary

#23792E

accent

#F54A33

background

#F7F4F6

surface

#EDE7EB

border

#C8C3C6

text

#080106

muted

#7B777A

Preview Lab

Preview with #390733

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →