#390713#390713

#390713 is a very dark, moderate red. Relative luminance 0.011; OKLCH L 23.0% C 0.078 H 12.0°. Best body text is #FFFFFF at 17.30:1 contrast (WCAG AA passes).

Color values

HEX#390713
RGBrgb(57, 7, 19)
HSLhsl(346, 78%, 13%)
HSVhsv(346, 88%, 22%)
CMYKcmyk(0%, 87.7%, 66.7%, 77.6%)
CIE-LABlab(9.55, 25.10, 6.13)
CIE-LCHlch(9.55, 25.83, 13.72°)
OKLaboklab(23.02% 0.0758 0.0161)
OKLCHoklch(23.02% 0.078 12)
XYZxyz(1.8810, 1.0691, 0.7233)
Luminance0.0107 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#390713 #07392D
analogous
#39072C #390713 #391407
triadic
#390713 #133907 #071339
tetradic
#390713 #2C3907 #07392D #140739
square
#390713 #2C3907 #07392D #140739
split-complementary
#390713 #073914 #072C39
monochromatic
#1B0309 #1B0309 #390713 #700E25 #A61437

Accessibility & contrast

On white

17.30
#390713 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.21
#390713 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390713
17.30:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##390713#FFFFFF#000000##FFFFFF
##3907131.0017.301.2117.30
#FFFFFF17.301.0021.001.00
#0000001.2121.001.0021.00
##FFFFFF17.301.0021.001.00

Color blindness preview

Protanopia (red-blind)
#141413
Deuteranopia (green-blind)
#211E12
Tritanopia (blue-blind)
#3F000C
Achromatopsia (no color)
#1B1B1B

Design tokens & code

CSS
--color: #390713;
/* rgb */ color: rgb(57, 7, 19);
/* oklch */ color: oklch(23.0% 0.078 12.0);
Tailwind
colors: {
  custom: {
    50: '#734c50',
    500: '#390713',
    950: '#000000',
  },
}
SCSS
$custom: #390713;
$custom-light: #734c50;
$custom-dark: #000000;
JSON
{
  "hex": "#390713",
  "rgb": {
    "r": 57,
    "g": 7,
    "b": 19
  },
  "hsl": {
    "h": 345.6,
    "s": 78.125,
    "l": 12.549
  },
  "oklch": {
    "l": 0.23018,
    "c": 0.07752,
    "h": 12
  },
  "luminance": 0.01069
}

Semantic roles & 50–950 ramp

primary
#390713
secondary
#237964
accent
#F5C633
background
#F7F4F4
surface
#EDE7E7
border
#C8C3C3
text
#090102
muted
#7B7778

Preview Lab

Preview with #390713

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#390713 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva