#390712#390712

#390712 is a very dark, moderate red. Relative luminance 0.011; OKLCH L 23.0% C 0.077 H 13.3°. Best body text is #FFFFFF at 17.31:1 contrast (WCAG AA passes).

Color values

HEX#390712
RGBrgb(57, 7, 18)
HSLhsl(347, 78%, 13%)
HSVhsv(347, 88%, 22%)
CMYKcmyk(0%, 87.7%, 68.4%, 77.6%)
CIE-LABlab(9.53, 25.01, 6.71)
CIE-LCHlch(9.53, 25.90, 15.02°)
OKLaboklab(22.99% 0.0754 0.0178)
OKLCHoklch(22.99% 0.077 13.3)
XYZxyz(1.8727, 1.0658, 0.6793)
Luminance0.0106 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#390712 #07392E
analogous
#39072B #390712 #391507
triadic
#390712 #123907 #071239
tetradic
#390712 #2B3907 #07392E #150739
square
#390712 #2B3907 #07392E #150739
split-complementary
#390712 #073915 #072B39
monochromatic
#1B0309 #1B0309 #390712 #700E23 #A61434

Accessibility & contrast

On white

17.31
#390712 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.21
#390712 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390712
17.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##390712#FFFFFF#000000##FFFFFF
##3907121.0017.311.2117.31
#FFFFFF17.311.0021.001.00
#0000001.2121.001.0021.00
##FFFFFF17.311.0021.001.00

Color blindness preview

Protanopia (red-blind)
#141412
Deuteranopia (green-blind)
#211E11
Tritanopia (blue-blind)
#3F000B
Achromatopsia (no color)
#1B1B1B

Design tokens & code

CSS
--color: #390712;
/* rgb */ color: rgb(57, 7, 18);
/* oklch */ color: oklch(23.0% 0.077 13.3);
Tailwind
colors: {
  custom: {
    50: '#744c4f',
    500: '#390712',
    950: '#000000',
  },
}
SCSS
$custom: #390712;
$custom-light: #744c4f;
$custom-dark: #000000;
JSON
{
  "hex": "#390712",
  "rgb": {
    "r": 57,
    "g": 7,
    "b": 18
  },
  "hsl": {
    "h": 346.8,
    "s": 78.125,
    "l": 12.549
  },
  "oklch": {
    "l": 0.2299,
    "c": 0.07742,
    "h": 13.3
  },
  "luminance": 0.01065
}

Semantic roles & 50–950 ramp

primary
#390712
secondary
#237966
accent
#F5CA33
background
#F7F4F4
surface
#EDE7E7
border
#C8C3C3
text
#090102
muted
#7B7778

Preview Lab

Preview with #390712

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#390712 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva