#390708#390708

#390708 is a very dark, moderate red. Relative luminance 0.010; OKLCH L 22.8% C 0.078 H 24.9°. Best body text is #FFFFFF at 17.39:1 contrast (WCAG AA passes).

Color values

HEX#390708
RGBrgb(57, 7, 8)
HSLhsl(359, 78%, 13%)
HSVhsv(359, 88%, 22%)
CMYKcmyk(0%, 87.7%, 86%, 77.6%)
CIE-LABlab(9.32, 24.33, 11.27)
CIE-LCHlch(9.32, 26.81, 24.85°)
OKLaboklab(22.77% 0.0706 0.0327)
OKLCHoklch(22.77% 0.078 24.9)
XYZxyz(1.8074, 1.0396, 0.3352)
Luminance0.0104 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#390708 #073938
analogous
#390721 #390708 #391F07
triadic
#390708 #083907 #070839
tetradic
#390708 #213907 #073938 #1F0739
square
#390708 #213907 #073938 #1F0739
split-complementary
#390708 #07391F #072139
monochromatic
#1B0304 #1B0304 #390708 #700E10 #A61417

Accessibility & contrast

On white

17.39
#390708 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.21
#390708 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #390708
17.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##390708#FFFFFF#000000##FFFFFF
##3907081.0017.391.2117.39
#FFFFFF17.391.0021.001.00
#0000001.2121.001.0021.00
##FFFFFF17.391.0021.001.00

Color blindness preview

Protanopia (red-blind)
#161308
Deuteranopia (green-blind)
#221E06
Tritanopia (blue-blind)
#400008
Achromatopsia (no color)
#1A1A1A

Design tokens & code

CSS
--color: #390708;
/* rgb */ color: rgb(57, 7, 8);
/* oklch */ color: oklch(22.8% 0.078 24.9);
Tailwind
colors: {
  custom: {
    50: '#744b4a',
    500: '#390708',
    950: '#000000',
  },
}
SCSS
$custom: #390708;
$custom-light: #744b4a;
$custom-dark: #000000;
JSON
{
  "hex": "#390708",
  "rgb": {
    "r": 57,
    "g": 7,
    "b": 8
  },
  "hsl": {
    "h": 358.8,
    "s": 78.125,
    "l": 12.549
  },
  "oklch": {
    "l": 0.22766,
    "c": 0.07782,
    "h": 24.9
  },
  "luminance": 0.01039
}

Semantic roles & 50–950 ramp

primary
#390708
secondary
#237977
accent
#F5F133
background
#F7F4F4
surface
#EDE7E7
border
#C8C3C3
text
#090101
muted
#7B7777

Preview Lab

Preview with #390708

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#390708 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva