#390404#390404
#390404 is a very dark, moderate red. Relative luminance 0.010; OKLCH L 22.3% C 0.082 H 27.2°. Best body text is #FFFFFF at 17.60:1 contrast (WCAG AA passes).
Color values
| HEX | #390404 |
|---|---|
| RGB | rgb(57, 4, 4) |
| HSL | hsl(0, 87%, 12%) |
| HSV | hsv(0, 93%, 22%) |
| CMYK | cmyk(0%, 93%, 93%, 77.6%) |
| CIE-LAB | lab(8.70, 25.63, 12.01) |
| CIE-LCH | lch(8.70, 28.30, 25.12°) |
| OKLab | oklab(22.29% 0.0733 0.0376) |
| OKLCH | oklch(22.29% 0.082 27.2) |
| XYZ | xyz(1.7529, 0.9657, 0.2090) |
| Luminance | 0.0097 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Maroon
#3C0008
ΔE00 2.13
Deep Brown
#410200
ΔE00 2.79
Mahogany
#4A0100
ΔE00 5.11
Dried Blood
#4B0101
ΔE00 5.23
Burgundy (survey)
#610023
ΔE00 9.86
Maroon (survey)
#650021
ΔE00 9.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#390404 #043939
analogous
#39041F #390404 #391F04
triadic
#390404 #043904 #040439
tetradic
#390404 #1F3904 #043939 #1F0439
square
#390404 #1F3904 #043939 #1F0439
split-complementary
#390404 #04391F #041F39
monochromatic
#1D0202 #1D0202 #390404 #720808 #AB0C0C
Accessibility & contrast
On white
17.60
#390404 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.19
#390404 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #390404
17.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##390404 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##390404 | 1.00 | 17.60 | 1.19 | 17.60 |
| #FFFFFF | 17.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.19 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 17.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#151103
Deuteranopia (green-blind)
#221D02
Tritanopia (blue-blind)
#400005
Achromatopsia (no color)
#191919
Design tokens & code
CSS
--color: #390404; /* rgb */ color: rgb(57, 4, 4); /* oklch */ color: oklch(22.3% 0.082 27.2);
Tailwind
colors: {
custom: {
50: '#744a48',
500: '#390404',
950: '#000000',
},
}SCSS
$custom: #390404; $custom-light: #744a48; $custom-dark: #000000;
JSON
{
"hex": "#390404",
"rgb": {
"r": 57,
"g": 4,
"b": 4
},
"hsl": {
"h": 0,
"s": 86.885,
"l": 11.961
},
"oklch": {
"l": 0.22287,
"c": 0.08235,
"h": 27.2
},
"luminance": 0.00965
}Semantic roles & 50–950 ramp
primary
#390404
secondary
#1E7B7B
accent
#FDFD2B
background
#F7F4F4
surface
#EDE7E6
border
#C8C3C2
text
#090100
muted
#7B7777