#3728B4#3728B4

#3728B4 is a dark, highly saturated blue. Relative luminance 0.056; OKLCH L 40.5% C 0.206 H 276.7°. Best body text is #FFFFFF at 9.88:1 contrast (WCAG AA passes).

Color values

HEX#3728B4
RGBrgb(55, 40, 180)
HSLhsl(246, 64%, 43%)
HSVhsv(246, 78%, 71%)
CMYKcmyk(69.4%, 77.8%, 0%, 29.4%)
CIE-LABlab(28.44, 48.88, -70.90)
CIE-LCHlch(28.44, 86.11, 304.58°)
OKLaboklab(40.46% 0.024 -0.2049)
OKLCHoklch(40.46% 0.206 276.7)
XYZxyz(10.5699, 5.6241, 43.6997)
Luminance0.0563 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#3728B4 #A5B428
analogous
#285FB4 #3728B4 #7D28B4
triadic
#3728B4 #B43728 #28B437
tetradic
#3728B4 #B4285F #A5B428 #28B47D
square
#3728B4 #B4285F #A5B428 #28B47D
split-complementary
#3728B4 #B47D28 #5FB428
monochromatic
#181250 #281D82 #3728B4 #5344D5 #8176E1

Accessibility & contrast

On white

9.88
#3728B4 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.13
#3728B4 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #3728B4
9.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##3728B4#FFFFFF#000000##FFFFFF
##3728B41.009.882.139.88
#FFFFFF9.881.0021.001.00
#0000002.1321.001.0021.00
##FFFFFF9.881.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0049B8
Deuteranopia (green-blind)
#003DB2
Tritanopia (blue-blind)
#00526D
Achromatopsia (no color)
#434343

Design tokens & code

CSS
--color: #3728b4;
/* rgb */ color: rgb(55, 40, 180);
/* oklch */ color: oklch(40.5% 0.206 276.7);
Tailwind
colors: {
  custom: {
    50: '#8065cc',
    500: '#3728b4',
    950: '#000000',
  },
}
SCSS
$custom: #3728b4;
$custom-light: #8065cc;
$custom-dark: #000000;
JSON
{
  "hex": "#3728b4",
  "rgb": {
    "r": 55,
    "g": 40,
    "b": 180
  },
  "hsl": {
    "h": 246.429,
    "s": 63.636,
    "l": 43.137
  },
  "oklch": {
    "l": 0.40461,
    "c": 0.20631,
    "h": 276.7
  },
  "luminance": 0.05625
}

Semantic roles & 50–950 ramp

primary
#3728B4
secondary
#BFC870
accent
#E741D5
background
#F8F6FC
surface
#F0EBF9
border
#CBC6D2
text
#0C0614
muted
#7D7A82

Preview Lab

Preview with #3728B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#3728B4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva