#3728AE#3728AE

#3728AE is a dark, vivid blue. Relative luminance 0.054; OKLCH L 39.8% C 0.199 H 277.3°. Best body text is #FFFFFF at 10.11:1 contrast (WCAG AA passes).

Color values

HEX#3728AE
RGBrgb(55, 40, 174)
HSLhsl(247, 63%, 42%)
HSVhsv(247, 77%, 68%)
CMYKcmyk(68.4%, 77%, 0%, 31.8%)
CIE-LABlab(27.80, 47.01, -68.37)
CIE-LCHlch(27.80, 82.97, 304.51°)
OKLaboklab(39.82% 0.0255 -0.1975)
OKLCHoklch(39.82% 0.199 277.3)
XYZxyz(9.9718, 5.3849, 40.5501)
Luminance0.0539 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#3728AE #9FAE28
analogous
#285CAE #3728AE #7A28AE
triadic
#3728AE #AE3728 #28AE37
tetradic
#3728AE #AE285C #9FAE28 #28AE7A
square
#3728AE #AE285C #9FAE28 #28AE7A
split-complementary
#3728AE #AE7A28 #5CAE28
monochromatic
#18114A #271D7C #3728AE #5140D3 #7E72DF

Accessibility & contrast

On white

10.11
#3728AE on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.08
#3728AE on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #3728AE
10.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##3728AE#FFFFFF#000000##FFFFFF
##3728AE1.0010.112.0810.11
#FFFFFF10.111.0021.001.00
#0000002.0821.001.0021.00
##FFFFFF10.111.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0047B2
Deuteranopia (green-blind)
#003CAC
Tritanopia (blue-blind)
#00506A
Achromatopsia (no color)
#424242

Design tokens & code

CSS
--color: #3728ae;
/* rgb */ color: rgb(55, 40, 174);
/* oklch */ color: oklch(39.8% 0.199 277.3);
Tailwind
colors: {
  custom: {
    50: '#7f65c7',
    500: '#3728ae',
    950: '#000000',
  },
}
SCSS
$custom: #3728ae;
$custom-light: #7f65c7;
$custom-dark: #000000;
JSON
{
  "hex": "#3728ae",
  "rgb": {
    "r": 55,
    "g": 40,
    "b": 174
  },
  "hsl": {
    "h": 246.716,
    "s": 62.617,
    "l": 41.961
  },
  "oklch": {
    "l": 0.39823,
    "c": 0.19918,
    "h": 277.3
  },
  "luminance": 0.05386
}

Semantic roles & 50–950 ramp

primary
#3728AE
secondary
#BCC66C
accent
#E642D3
background
#F8F6FC
surface
#F0EBF8
border
#CBC6D1
text
#0C0613
muted
#7D7A82

Preview Lab

Preview with #3728AE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#3728AE Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva