#354EA3#354EA3

#354EA3 is a mid, vivid blue. Relative luminance 0.088; OKLCH L 45.3% C 0.140 H 268.0°. Best body text is #FFFFFF at 7.58:1 contrast (WCAG AA passes).

Color values

HEX	#354EA3
RGB	rgb(53, 78, 163)
HSL	hsl(226, 51%, 42%)
HSV	hsv(226, 67%, 64%)
CMYK	cmyk(67.5%, 52.1%, 0%, 36.1%)
CIE-LAB	lab(35.69, 19.38, -48.89)
CIE-LCH	lch(35.69, 52.59, 291.62°)
OKLab	oklab(45.27% -0.0048 -0.1403)
OKLCH	oklch(45.27% 0.14 268)
XYZ	xyz(10.8012, 8.8490, 35.7820)
Luminance	0.0885 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354EA3 #A38A35

analogous

#3585A3 #354EA3 #5335A3

triadic

#354EA3 #A3354E #4EA335

tetradic

#354EA3 #A33585 #A38A35 #35A353

square

#354EA3 #A33585 #A38A35 #35A353

split-complementary

#354EA3 #A35335 #85A335

monochromatic

#172247 #263875 #354EA3 #4F6AC6 #7E91D5

Accessibility & contrast

On white

7.58

#354EA3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.77

#354EA3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354EA3

7.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354EA3	#FFFFFF	#000000	##FFFFFF
##354EA3	1.00	7.58	2.77	7.58
#FFFFFF	7.58	1.00	21.00	1.00
#000000	2.77	21.00	1.00	21.00
##FFFFFF	7.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A59A6

Deuteranopia (green-blind)

#004FA1

Tritanopia (blue-blind)

#006271

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #354ea3;
/* rgb */ color: rgb(53, 78, 163);
/* oklch */ color: oklch(45.3% 0.140 268.0);

Tailwind

colors: {
  custom: {
    50: '#797fbf',
    500: '#354ea3',
    950: '#000000',
  },
}

SCSS

$custom: #354ea3;
$custom-light: #797fbf;
$custom-dark: #000000;

JSON

{
  "hex": "#354ea3",
  "rgb": {
    "r": 53,
    "g": 78,
    "b": 163
  },
  "hsl": {
    "h": 226.364,
    "s": 50.926,
    "l": 42.353
  },
  "oklch": {
    "l": 0.45273,
    "c": 0.14042,
    "h": 268
  },
  "luminance": 0.0885
}

Semantic roles & 50–950 ramp

primary

#354EA3

secondary

#BEAE76

accent

#BA4DDA

background

#F7F7FB

surface

#EEEEF7

border

#C9C9D0

text

#0A0A12

muted

#7C7C81

Preview Lab

Preview with #354EA3

Body copy rendered with the generated semantic roles for this colour.

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