#354CB7#354CB7

#354CB7 is a mid, vivid blue. Relative luminance 0.093; OKLCH L 46.5% C 0.171 H 269.4°. Best body text is #FFFFFF at 7.32:1 contrast (WCAG AA passes).

Color values

HEX	#354CB7
RGB	rgb(53, 76, 183)
HSL	hsl(229, 55%, 46%)
HSV	hsv(229, 71%, 72%)
CMYK	cmyk(71%, 58.5%, 0%, 28.2%)
CIE-LAB	lab(36.64, 28.04, -59.24)
CIE-LCH	lch(36.64, 65.54, 295.33°)
OKLab	oklab(46.45% -0.0019 -0.1708)
OKLCH	oklch(46.45% 0.171 269.4)
XYZ	xyz(12.5970, 9.3434, 45.9301)
Luminance	0.0935 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354CB7 #B7A035

analogous

#358DB7 #354CB7 #5F35B7

triadic

#354CB7 #B7354C #4CB735

tetradic

#354CB7 #B7358D #B7A035 #35B75F

square

#354CB7 #B7358D #B7A035 #35B75F

split-complementary

#354CB7 #B75F35 #8DB735

monochromatic

#1A2558 #273888 #354CB7 #5A6FCF #8998DD

Accessibility & contrast

On white

7.32

#354CB7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.87

#354CB7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354CB7

7.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354CB7	#FFFFFF	#000000	##FFFFFF
##354CB7	1.00	7.32	2.87	7.32
#FFFFFF	7.32	1.00	21.00	1.00
#000000	2.87	21.00	1.00	21.00
##FFFFFF	7.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CBB

Deuteranopia (green-blind)

#0050B5

Tritanopia (blue-blind)

#00677A

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #354cb7;
/* rgb */ color: rgb(53, 76, 183);
/* oklch */ color: oklch(46.5% 0.171 269.4);

Tailwind

colors: {
  custom: {
    50: '#7d7dcd',
    500: '#354cb7',
    950: '#000000',
  },
}

SCSS

$custom: #354cb7;
$custom-light: #7d7dcd;
$custom-dark: #000000;

JSON

{
  "hex": "#354cb7",
  "rgb": {
    "r": 53,
    "g": 76,
    "b": 183
  },
  "hsl": {
    "h": 229.385,
    "s": 55.085,
    "l": 46.275
  },
  "oklch": {
    "l": 0.46452,
    "c": 0.17082,
    "h": 269.4
  },
  "luminance": 0.09345
}

Semantic roles & 50–950 ramp

primary

#354CB7

secondary

#C7BB81

accent

#C449DE

background

#F8F7FC

surface

#EFEEF9

border

#CAC9D2

text

#0B0914

muted

#7C7B82

Preview Lab

Preview with #354CB7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →