#354BC3#354BC3

#354BC3 is a mid, vivid blue. Relative luminance 0.097; OKLCH L 47.3% C 0.188 H 269.6°. Best body text is #FFFFFF at 7.13:1 contrast (WCAG AA passes).

Color values

HEX	#354BC3
RGB	rgb(53, 75, 195)
HSL	hsl(231, 57%, 49%)
HSV	hsv(231, 73%, 76%)
CMYK	cmyk(72.8%, 61.5%, 0%, 23.5%)
CIE-LAB	lab(37.35, 33.04, -65.12)
CIE-LCH	lch(37.35, 73.02, 296.90°)
OKLab	oklab(47.28% -0.0012 -0.1881)
OKLCH	oklch(47.28% 0.188 269.6)
XYZ	xyz(13.8312, 9.7277, 52.7679)
Luminance	0.0973 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354BC3 #C3AD35

analogous

#3592C3 #354BC3 #6635C3

triadic

#354BC3 #C3354B #4BC335

tetradic

#354BC3 #C33592 #C3AD35 #35C366

square

#354BC3 #C33592 #C3AD35 #35C366

split-complementary

#354BC3 #C36635 #92C335

monochromatic

#1B2663 #283893 #354BC3 #6173D4 #919EE1

Accessibility & contrast

On white

7.13

#354BC3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.95

#354BC3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354BC3

7.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354BC3	#FFFFFF	#000000	##FFFFFF
##354BC3	1.00	7.13	2.95	7.13
#FFFFFF	7.13	1.00	21.00	1.00
#000000	2.95	21.00	1.00	21.00
##FFFFFF	7.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005FC7

Deuteranopia (green-blind)

#0051C1

Tritanopia (blue-blind)

#006A80

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #354bc3;
/* rgb */ color: rgb(53, 75, 195);
/* oklch */ color: oklch(47.3% 0.188 269.6);

Tailwind

colors: {
  custom: {
    50: '#807dd6',
    500: '#354bc3',
    950: '#000000',
  },
}

SCSS

$custom: #354bc3;
$custom-light: #807dd6;
$custom-dark: #000000;

JSON

{
  "hex": "#354bc3",
  "rgb": {
    "r": 53,
    "g": 75,
    "b": 195
  },
  "hsl": {
    "h": 230.704,
    "s": 57.258,
    "l": 48.627
  },
  "oklch": {
    "l": 0.47281,
    "c": 0.18807,
    "h": 269.6
  },
  "luminance": 0.09729
}

Semantic roles & 50–950 ramp

primary

#354BC3

secondary

#CCC188

accent

#C947E1

background

#F8F7FD

surface

#F0EEFA

border

#CBC9D3

text

#0C0914

muted

#7D7B83

Preview Lab

Preview with #354BC3

Body copy rendered with the generated semantic roles for this colour.

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