#354BB7#354BB7

#354BB7 is a mid, vivid blue. Relative luminance 0.092; OKLCH L 46.3% C 0.172 H 269.6°. Best body text is #FFFFFF at 7.39:1 contrast (WCAG AA passes).

Color values

HEX	#354BB7
RGB	rgb(53, 75, 183)
HSL	hsl(230, 55%, 46%)
HSV	hsv(230, 71%, 72%)
CMYK	cmyk(71%, 59%, 0%, 28.2%)
CIE-LAB	lab(36.38, 28.69, -59.66)
CIE-LCH	lch(36.38, 66.20, 295.68°)
OKLab	oklab(46.26% -0.0011 -0.172)
OKLCH	oklch(46.26% 0.172 269.6)
XYZ	xyz(12.5286, 9.2067, 45.9074)
Luminance	0.0921 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354BB7 #B7A135

analogous

#358CB7 #354BB7 #6035B7

triadic

#354BB7 #B7354B #4BB735

tetradic

#354BB7 #B7358C #B7A135 #35B760

square

#354BB7 #B7358C #B7A135 #35B760

split-complementary

#354BB7 #B76035 #8CB735

monochromatic

#1A2458 #273888 #354BB7 #5A6ECF #8998DD

Accessibility & contrast

On white

7.39

#354BB7 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#354BB7 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354BB7

7.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354BB7	#FFFFFF	#000000	##FFFFFF
##354BB7	1.00	7.39	2.84	7.39
#FFFFFF	7.39	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CBB

Deuteranopia (green-blind)

#0050B5

Tritanopia (blue-blind)

#006679

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #354bb7;
/* rgb */ color: rgb(53, 75, 183);
/* oklch */ color: oklch(46.3% 0.172 269.6);

Tailwind

colors: {
  custom: {
    50: '#7d7dcd',
    500: '#354bb7',
    950: '#000000',
  },
}

SCSS

$custom: #354bb7;
$custom-light: #7d7dcd;
$custom-dark: #000000;

JSON

{
  "hex": "#354bb7",
  "rgb": {
    "r": 53,
    "g": 75,
    "b": 183
  },
  "hsl": {
    "h": 229.846,
    "s": 55.085,
    "l": 46.275
  },
  "oklch": {
    "l": 0.46259,
    "c": 0.17205,
    "h": 269.6
  },
  "luminance": 0.09208
}

Semantic roles & 50–950 ramp

primary

#354BB7

secondary

#C7BB81

accent

#C549DE

background

#F8F7FC

surface

#EFEEF9

border

#CAC9D2

text

#0B0914

muted

#7C7B82

Preview Lab

Preview with #354BB7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →