#354BB4#354BB4

#354BB4 is a mid, vivid blue. Relative luminance 0.091; OKLCH L 46.0% C 0.168 H 269.6°. Best body text is #FFFFFF at 7.46:1 contrast (WCAG AA passes).

Color values

HEX	#354BB4
RGB	rgb(53, 75, 180)
HSL	hsl(230, 55%, 46%)
HSV	hsv(230, 71%, 71%)
CMYK	cmyk(70.6%, 58.3%, 0%, 29.4%)
CIE-LAB	lab(36.14, 27.60, -58.27)
CIE-LCH	lch(36.14, 64.48, 295.34°)
OKLab	oklab(46.01% -0.0012 -0.168)
OKLCH	oklch(46.01% 0.168 269.6)
XYZ	xyz(12.2197, 9.0831, 44.2804)
Luminance	0.0908 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354BB4 #B49E35

analogous

#358AB4 #354BB4 #5E35B4

triadic

#354BB4 #B4354B #4BB435

tetradic

#354BB4 #B4358A #B49E35 #35B45E

square

#354BB4 #B4358A #B49E35 #35B45E

split-complementary

#354BB4 #B45E35 #8AB435

monochromatic

#192455 #273785 #354BB4 #586DCE #8896DC

Accessibility & contrast

On white

7.46

#354BB4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.82

#354BB4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354BB4

7.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354BB4	#FFFFFF	#000000	##FFFFFF
##354BB4	1.00	7.46	2.82	7.46
#FFFFFF	7.46	1.00	21.00	1.00
#000000	2.82	21.00	1.00	21.00
##FFFFFF	7.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BB8

Deuteranopia (green-blind)

#004FB2

Tritanopia (blue-blind)

#006578

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #354bb4;
/* rgb */ color: rgb(53, 75, 180);
/* oklch */ color: oklch(46.0% 0.168 269.6);

Tailwind

colors: {
  custom: {
    50: '#7d7dcb',
    500: '#354bb4',
    950: '#000000',
  },
}

SCSS

$custom: #354bb4;
$custom-light: #7d7dcb;
$custom-dark: #000000;

JSON

{
  "hex": "#354bb4",
  "rgb": {
    "r": 53,
    "g": 75,
    "b": 180
  },
  "hsl": {
    "h": 229.606,
    "s": 54.506,
    "l": 45.686
  },
  "oklch": {
    "l": 0.4601,
    "c": 0.16798,
    "h": 269.6
  },
  "luminance": 0.09084
}

Semantic roles & 50–950 ramp

primary

#354BB4

secondary

#C6B97F

accent

#C44ADE

background

#F8F7FC

surface

#EFEEF9

border

#CAC9D2

text

#0B0913

muted

#7C7B82

Preview Lab

Preview with #354BB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →