#354BAC#354BAC
#354BAC is a mid, vivid blue. Relative luminance 0.088; OKLCH L 45.4% C 0.157 H 269.5°. Best body text is #FFFFFF at 7.63:1 contrast (WCAG AA passes).
Color values
| HEX | #354BAC |
|---|---|
| RGB | rgb(53, 75, 172) |
| HSL | hsl(229, 53%, 44%) |
| HSV | hsv(229, 69%, 67%) |
| CMYK | cmyk(69.2%, 56.4%, 0%, 32.5%) |
| CIE-LAB | lab(35.53, 24.67, -54.53) |
| CIE-LCH | lch(35.53, 59.85, 294.34°) |
| OKLab | oklab(45.36% -0.0014 -0.157) |
| OKLCH | oklch(45.36% 0.157 269.5) |
| XYZ | xyz(11.4281, 8.7665, 40.1116) |
| Luminance | 0.0877 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 3.82
Sapphire
#0F52BA
ΔE00 4.52
Blue Blue
#2242C7
ΔE00 4.62
Cobalt (survey)
#1E488F
ΔE00 5.53
Sapphire (survey)
#2138AB
ΔE00 5.75
Blueberry
#464196
ΔE00 5.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#354BAC #AC9635
analogous
#3587AC #354BAC #5B35AC
triadic
#354BAC #AC354B #4BAC35
tetradic
#354BAC #AC3587 #AC9635 #35AC5B
square
#354BAC #AC3587 #AC9635 #35AC5B
split-complementary
#354BAC #AC5B35 #87AC35
monochromatic
#18224E #27377D #354BAC #546ACA #8393D9
Accessibility & contrast
On white
7.63
#354BAC on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.75
#354BAC on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #354BAC
7.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##354BAC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##354BAC | 1.00 | 7.63 | 2.75 | 7.63 |
| #FFFFFF | 7.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.75 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0059AF
Deuteranopia (green-blind)
#004EAA
Tritanopia (blue-blind)
#006374
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #354bac; /* rgb */ color: rgb(53, 75, 172); /* oklch */ color: oklch(45.4% 0.157 269.5);
Tailwind
colors: {
custom: {
50: '#7b7dc5',
500: '#354bac',
950: '#000000',
},
}SCSS
$custom: #354bac; $custom-light: #7b7dc5; $custom-dark: #000000;
JSON
{
"hex": "#354bac",
"rgb": {
"r": 53,
"g": 75,
"b": 172
},
"hsl": {
"h": 228.908,
"s": 52.889,
"l": 44.118
},
"oklch": {
"l": 0.45359,
"c": 0.15697,
"h": 269.5
},
"luminance": 0.08768
}Semantic roles & 50–950 ramp
primary
#354BAC
secondary
#C2B57B
accent
#C24CDC
background
#F8F7FC
surface
#EFEEF8
border
#CAC9D1
text
#0A0913
muted
#7C7B82