#354AB2#354AB2

#354AB2 is a mid, vivid blue. Relative luminance 0.089; OKLCH L 45.7% C 0.167 H 269.9°. Best body text is #FFFFFF at 7.57:1 contrast (WCAG AA passes).

Color values

HEX	#354AB2
RGB	rgb(53, 74, 178)
HSL	hsl(230, 54%, 45%)
HSV	hsv(230, 70%, 70%)
CMYK	cmyk(70.2%, 58.4%, 0%, 30.2%)
CIE-LAB	lab(35.73, 27.52, -57.77)
CIE-LCH	lch(35.73, 63.99, 295.47°)
OKLab	oklab(45.65% -0.0004 -0.1665)
OKLCH	oklch(45.65% 0.167 269.9)
XYZ	xyz(11.9501, 8.8676, 43.1927)
Luminance	0.0887 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354AB2 #B29D35

analogous

#3588B2 #354AB2 #5E35B2

triadic

#354AB2 #B2354A #4AB235

tetradic

#354AB2 #B23588 #B29D35 #35B25E

square

#354AB2 #B23588 #B29D35 #35B25E

split-complementary

#354AB2 #B25E35 #88B235

monochromatic

#192354 #273683 #354AB2 #576BCD #8695DB

Accessibility & contrast

On white

7.57

#354AB2 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.77

#354AB2 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354AB2

7.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354AB2	#FFFFFF	#000000	##FFFFFF
##354AB2	1.00	7.57	2.77	7.57
#FFFFFF	7.57	1.00	21.00	1.00
#000000	2.77	21.00	1.00	21.00
##FFFFFF	7.57	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AB5

Deuteranopia (green-blind)

#004EB0

Tritanopia (blue-blind)

#006476

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #354ab2;
/* rgb */ color: rgb(53, 74, 178);
/* oklch */ color: oklch(45.7% 0.167 269.9);

Tailwind

colors: {
  custom: {
    50: '#7c7cca',
    500: '#354ab2',
    950: '#000000',
  },
}

SCSS

$custom: #354ab2;
$custom-light: #7c7cca;
$custom-dark: #000000;

JSON

{
  "hex": "#354ab2",
  "rgb": {
    "r": 53,
    "g": 74,
    "b": 178
  },
  "hsl": {
    "h": 229.92,
    "s": 54.113,
    "l": 45.294
  },
  "oklch": {
    "l": 0.45651,
    "c": 0.1665,
    "h": 269.9
  },
  "luminance": 0.08869
}

Semantic roles & 50–950 ramp

primary

#354AB2

secondary

#C5B97E

accent

#C54ADD

background

#F8F7FC

surface

#EFEEF8

border

#CAC9D1

text

#0B0913

muted

#7C7B82

Preview Lab

Preview with #354AB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →