#354AB0#354AB0

#354AB0 is a mid, vivid blue. Relative luminance 0.088; OKLCH L 45.5% C 0.164 H 269.8°. Best body text is #FFFFFF at 7.61:1 contrast (WCAG AA passes).

Color values

HEX	#354AB0
RGB	rgb(53, 74, 176)
HSL	hsl(230, 54%, 45%)
HSV	hsv(230, 70%, 69%)
CMYK	cmyk(69.9%, 58%, 0%, 31%)
CIE-LAB	lab(35.57, 26.79, -56.83)
CIE-LCH	lch(35.57, 62.83, 295.24°)
OKLab	oklab(45.49% -0.0005 -0.1638)
OKLCH	oklch(45.49% 0.164 269.8)
XYZ	xyz(11.7508, 8.7879, 42.1428)
Luminance	0.0879 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354AB0 #B09B35

analogous

#3588B0 #354AB0 #5D35B0

triadic

#354AB0 #B0354A #4AB035

tetradic

#354AB0 #B03588 #B09B35 #35B05D

square

#354AB0 #B03588 #B09B35 #35B05D

split-complementary

#354AB0 #B05D35 #88B035

monochromatic

#192252 #273681 #354AB0 #566ACC #8594DA

Accessibility & contrast

On white

7.61

#354AB0 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.76

#354AB0 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354AB0

7.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354AB0	#FFFFFF	#000000	##FFFFFF
##354AB0	1.00	7.61	2.76	7.61
#FFFFFF	7.61	1.00	21.00	1.00
#000000	2.76	21.00	1.00	21.00
##FFFFFF	7.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059B3

Deuteranopia (green-blind)

#004EAE

Tritanopia (blue-blind)

#006375

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #354ab0;
/* rgb */ color: rgb(53, 74, 176);
/* oklch */ color: oklch(45.5% 0.164 269.8);

Tailwind

colors: {
  custom: {
    50: '#7c7cc8',
    500: '#354ab0',
    950: '#000000',
  },
}

SCSS

$custom: #354ab0;
$custom-light: #7c7cc8;
$custom-dark: #000000;

JSON

{
  "hex": "#354ab0",
  "rgb": {
    "r": 53,
    "g": 74,
    "b": 176
  },
  "hsl": {
    "h": 229.756,
    "s": 53.712,
    "l": 44.902
  },
  "oklch": {
    "l": 0.45486,
    "c": 0.16376,
    "h": 269.8
  },
  "luminance": 0.08789
}

Semantic roles & 50–950 ramp

primary

#354AB0

secondary

#C4B87D

accent

#C44BDD

background

#F8F7FC

surface

#EFEEF8

border

#CAC9D1

text

#0B0913

muted

#7C7B82

Preview Lab

Preview with #354AB0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →