#354AAB#354AAB
#354AAB is a mid, vivid blue. Relative luminance 0.086; OKLCH L 45.1% C 0.157 H 269.8°. Best body text is #FFFFFF at 7.72:1 contrast (WCAG AA passes).
Color values
| HEX | #354AAB |
|---|---|
| RGB | rgb(53, 74, 171) |
| HSL | hsl(229, 53%, 44%) |
| HSV | hsv(229, 69%, 67%) |
| CMYK | cmyk(69%, 56.7%, 0%, 32.9%) |
| CIE-LAB | lab(35.19, 24.96, -54.48) |
| CIE-LCH | lch(35.19, 59.93, 294.61°) |
| OKLab | oklab(45.08% -0.0006 -0.1568) |
| OKLCH | oklch(45.08% 0.157 269.8) |
| XYZ | xyz(11.2652, 8.5936, 39.5852) |
| Luminance | 0.0859 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 3.83
Blue Blue
#2242C7
ΔE00 4.56
Sapphire
#0F52BA
ΔE00 4.80
Sapphire (survey)
#2138AB
ΔE00 5.45
Blueberry
#464196
ΔE00 5.48
Cobalt (survey)
#1E488F
ΔE00 5.51
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#354AAB #AB9635
analogous
#3585AB #354AAB #5B35AB
triadic
#354AAB #AB354A #4AAB35
tetradic
#354AAB #AB3585 #AB9635 #35AB5B
square
#354AAB #AB3585 #AB9635 #35AB5B
split-complementary
#354AAB #AB5B35 #85AB35
monochromatic
#18224E #27367C #354AAB #5368CA #8291D8
Accessibility & contrast
On white
7.72
#354AAB on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.72
#354AAB on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #354AAB
7.72:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##354AAB | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##354AAB | 1.00 | 7.72 | 2.72 | 7.72 |
| #FFFFFF | 7.72 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.72 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.72 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0058AE
Deuteranopia (green-blind)
#004EA9
Tritanopia (blue-blind)
#006273
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #354aab; /* rgb */ color: rgb(53, 74, 171); /* oklch */ color: oklch(45.1% 0.157 269.8);
Tailwind
colors: {
custom: {
50: '#7b7cc5',
500: '#354aab',
950: '#000000',
},
}SCSS
$custom: #354aab; $custom-light: #7b7cc5; $custom-dark: #000000;
JSON
{
"hex": "#354aab",
"rgb": {
"r": 53,
"g": 74,
"b": 171
},
"hsl": {
"h": 229.322,
"s": 52.679,
"l": 43.922
},
"oklch": {
"l": 0.45079,
"c": 0.15685,
"h": 269.8
},
"luminance": 0.08595
}Semantic roles & 50–950 ramp
primary
#354AAB
secondary
#C2B57A
accent
#C24CDC
background
#F8F7FC
surface
#EFEEF8
border
#CAC9D1
text
#0A0913
muted
#7C7B82