#354AA4#354AA4

#354AA4 is a dark, vivid blue. Relative luminance 0.083; OKLCH L 44.5% C 0.147 H 269.6°. Best body text is #FFFFFF at 7.87:1 contrast (WCAG AA passes).

Color values

HEX	#354AA4
RGB	rgb(53, 74, 164)
HSL	hsl(229, 51%, 43%)
HSV	hsv(229, 68%, 64%)
CMYK	cmyk(67.7%, 54.9%, 0%, 35.7%)
CIE-LAB	lab(34.67, 22.39, -51.15)
CIE-LCH	lch(34.67, 55.83, 293.64°)
OKLab	oklab(44.52% -0.001 -0.147)
OKLCH	oklch(44.52% 0.147 269.6)
XYZ	xyz(10.6155, 8.3338, 36.1639)
Luminance	0.0833 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354AA4 #A48F35

analogous

#3581A4 #354AA4 #5835A4

triadic

#354AA4 #A4354A #4AA435

tetradic

#354AA4 #A43581 #A48F35 #35A458

square

#354AA4 #A43581 #A48F35 #35A458

split-complementary

#354AA4 #A45835 #81A435

monochromatic

#172047 #263576 #354AA4 #5066C6 #7E8FD5

Accessibility & contrast

On white

7.87

#354AA4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.67

#354AA4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354AA4

7.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354AA4	#FFFFFF	#000000	##FFFFFF
##354AA4	1.00	7.87	2.67	7.87
#FFFFFF	7.87	1.00	21.00	1.00
#000000	2.67	21.00	1.00	21.00
##FFFFFF	7.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0557A7

Deuteranopia (green-blind)

#004DA2

Tritanopia (blue-blind)

#00606F

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #354aa4;
/* rgb */ color: rgb(53, 74, 164);
/* oklch */ color: oklch(44.5% 0.147 269.6);

Tailwind

colors: {
  custom: {
    50: '#797cc0',
    500: '#354aa4',
    950: '#000000',
  },
}

SCSS

$custom: #354aa4;
$custom-light: #797cc0;
$custom-dark: #000000;

JSON

{
  "hex": "#354aa4",
  "rgb": {
    "r": 53,
    "g": 74,
    "b": 164
  },
  "hsl": {
    "h": 228.649,
    "s": 51.152,
    "l": 42.549
  },
  "oklch": {
    "l": 0.44523,
    "c": 0.14703,
    "h": 269.6
  },
  "luminance": 0.08335
}

Semantic roles & 50–950 ramp

primary

#354AA4

secondary

#BEB176

accent

#C04DDB

background

#F7F7FB

surface

#EEEEF7

border

#C9C9D0

text

#0A0912

muted

#7C7B81

Preview Lab

Preview with #354AA4

Body copy rendered with the generated semantic roles for this colour.

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