#354AA3#354AA3

#354AA3 is a dark, vivid blue. Relative luminance 0.083; OKLCH L 44.4% C 0.146 H 269.6°. Best body text is #FFFFFF at 7.90:1 contrast (WCAG AA passes).

Color values

HEX	#354AA3
RGB	rgb(53, 74, 163)
HSL	hsl(229, 51%, 42%)
HSV	hsv(229, 67%, 64%)
CMYK	cmyk(67.5%, 54.6%, 0%, 36.1%)
CIE-LAB	lab(34.60, 22.02, -50.66)
CIE-LCH	lch(34.60, 55.24, 293.49°)
OKLab	oklab(44.45% -0.0011 -0.1456)
OKLCH	oklch(44.45% 0.146 269.6)
XYZ	xyz(10.5256, 8.2978, 35.6902)
Luminance	0.0830 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#354AA3 #A38E35

analogous

#3581A3 #354AA3 #5735A3

triadic

#354AA3 #A3354A #4AA335

tetradic

#354AA3 #A33581 #A38E35 #35A357

square

#354AA3 #A33581 #A38E35 #35A357

split-complementary

#354AA3 #A35735 #81A335

monochromatic

#172047 #263575 #354AA3 #4F66C6 #7E8ED5

Accessibility & contrast

On white

7.90

#354AA3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.66

#354AA3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #354AA3

7.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##354AA3	#FFFFFF	#000000	##FFFFFF
##354AA3	1.00	7.90	2.66	7.90
#FFFFFF	7.90	1.00	21.00	1.00
#000000	2.66	21.00	1.00	21.00
##FFFFFF	7.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0857A6

Deuteranopia (green-blind)

#004DA1

Tritanopia (blue-blind)

#005F6F

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #354aa3;
/* rgb */ color: rgb(53, 74, 163);
/* oklch */ color: oklch(44.4% 0.146 269.6);

Tailwind

colors: {
  custom: {
    50: '#797cbf',
    500: '#354aa3',
    950: '#000000',
  },
}

SCSS

$custom: #354aa3;
$custom-light: #797cbf;
$custom-dark: #000000;

JSON

{
  "hex": "#354aa3",
  "rgb": {
    "r": 53,
    "g": 74,
    "b": 163
  },
  "hsl": {
    "h": 228.545,
    "s": 50.926,
    "l": 42.353
  },
  "oklch": {
    "l": 0.44445,
    "c": 0.14562,
    "h": 269.6
  },
  "luminance": 0.08299
}

Semantic roles & 50–950 ramp

primary

#354AA3

secondary

#BEB076

accent

#BF4DDA

background

#F7F7FB

surface

#EEEEF7

border

#C9C9D0

text

#0A0912

muted

#7C7B81

Preview Lab

Preview with #354AA3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →