#353AB1#353AB1

#353AB1 is a dark, vivid blue. Relative luminance 0.070; OKLCH L 42.7% C 0.185 H 273.6°. Best body text is #FFFFFF at 8.78:1 contrast (WCAG AA passes).

Color values

HEX	#353AB1
RGB	rgb(53, 58, 177)
HSL	hsl(238, 54%, 45%)
HSV	hsv(238, 70%, 69%)
CMYK	cmyk(70.1%, 67.2%, 0%, 30.6%)
CIE-LAB	lab(31.71, 37.39, -63.74)
CIE-LCH	lch(31.71, 73.90, 300.40°)
OKLab	oklab(42.67% 0.0115 -0.1842)
OKLCH	oklch(42.67% 0.185 273.6)
XYZ	xyz(10.9144, 6.9563, 42.3540)
Luminance	0.0696 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#353AB1 #B1AC35

analogous

#3578B1 #353AB1 #6E35B1

triadic

#353AB1 #B1353A #3AB135

tetradic

#353AB1 #B13578 #B1AC35 #35B16E

square

#353AB1 #B13578 #B1AC35 #35B16E

split-complementary

#353AB1 #B16E35 #78B135

monochromatic

#191B53 #272B82 #353AB1 #575BCD #8689DB

Accessibility & contrast

On white

8.78

#353AB1 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.39

#353AB1 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #353AB1

8.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##353AB1	#FFFFFF	#000000	##FFFFFF
##353AB1	1.00	8.78	2.39	8.78
#FFFFFF	8.78	1.00	21.00	1.00
#000000	2.39	21.00	1.00	21.00
##FFFFFF	8.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0050B5

Deuteranopia (green-blind)

#0045AF

Tritanopia (blue-blind)

#005A70

Achromatopsia (no color)

#4B4B4B

Design tokens & code

CSS

--color: #353ab1;
/* rgb */ color: rgb(53, 58, 177);
/* oklch */ color: oklch(42.7% 0.185 273.6);

Tailwind

colors: {
  custom: {
    50: '#7d70c9',
    500: '#353ab1',
    950: '#000000',
  },
}

SCSS

$custom: #353ab1;
$custom-light: #7d70c9;
$custom-dark: #000000;

JSON

{
  "hex": "#353ab1",
  "rgb": {
    "r": 53,
    "g": 58,
    "b": 177
  },
  "hsl": {
    "h": 237.581,
    "s": 53.913,
    "l": 45.098
  },
  "oklch": {
    "l": 0.42665,
    "c": 0.18452,
    "h": 273.6
  },
  "luminance": 0.06957
}

Semantic roles & 50–950 ramp

primary

#353AB1

secondary

#C4C27D

accent

#D74BDD

background

#F8F6FC

surface

#EFECF8

border

#CAC7D1

text

#0B0713

muted

#7C7A82

Preview Lab

Preview with #353AB1

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →