#344FB4#344FB4
#344FB4 is a mid, vivid blue. Relative luminance 0.096; OKLCH L 46.7% C 0.163 H 268.1°. Best body text is #FFFFFF at 7.18:1 contrast (WCAG AA passes).
Color values
| HEX | #344FB4 |
|---|---|
| RGB | rgb(52, 79, 180) |
| HSL | hsl(227, 55%, 45%) |
| HSV | hsv(227, 71%, 71%) |
| CMYK | cmyk(71.1%, 56.1%, 0%, 29.4%) |
| CIE-LAB | lab(37.14, 24.84, -56.65) |
| CIE-LCH | lch(37.14, 61.86, 293.68°) |
| OKLab | oklab(46.75% -0.0054 -0.1632) |
| OKLCH | oklch(46.75% 0.163 268.1) |
| XYZ | xyz(12.4475, 9.6161, 44.3713) |
| Luminance | 0.0962 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire
#0F52BA
ΔE00 3.41
Cobalt
#0047AB
ΔE00 4.22
Blue Blue
#2242C7
ΔE00 4.78
Cobalt (survey)
#1E488F
ΔE00 6.26
Blue (survey)
#0343DF
ΔE00 6.37
Denim Blue
#3B5B92
ΔE00 6.44
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#344FB4 #B49934
analogous
#348FB4 #344FB4 #5934B4
triadic
#344FB4 #B4344F #4FB434
tetradic
#344FB4 #B4348F #B49934 #34B459
square
#344FB4 #B4348F #B49934 #34B459
split-complementary
#344FB4 #B45934 #8FB434
monochromatic
#192555 #263A85 #344FB4 #5770CE #8698DC
Accessibility & contrast
On white
7.18
#344FB4 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.92
#344FB4 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #344FB4
7.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##344FB4 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##344FB4 | 1.00 | 7.18 | 2.92 | 7.18 |
| #FFFFFF | 7.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.92 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005DB7
Deuteranopia (green-blind)
#0052B2
Tritanopia (blue-blind)
#00687A
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #344fb4; /* rgb */ color: rgb(52, 79, 180); /* oklch */ color: oklch(46.7% 0.163 268.1);
Tailwind
colors: {
custom: {
50: '#7c7fcb',
500: '#344fb4',
950: '#000000',
},
}SCSS
$custom: #344fb4; $custom-light: #7c7fcb; $custom-dark: #000000;
JSON
{
"hex": "#344fb4",
"rgb": {
"r": 52,
"g": 79,
"b": 180
},
"hsl": {
"h": 227.344,
"s": 55.172,
"l": 45.49
},
"oklch": {
"l": 0.46745,
"c": 0.16326,
"h": 268.1
},
"luminance": 0.09617
}Semantic roles & 50–950 ramp
primary
#344FB4
secondary
#C6B77E
accent
#BF49DF
background
#F8F7FC
surface
#EFEEF9
border
#CAC9D2
text
#0B0A13
muted
#7C7C82