#344DB3#344DB3
#344DB3 is a mid, vivid blue. Relative luminance 0.093; OKLCH L 46.3% C 0.164 H 268.7°. Best body text is #FFFFFF at 7.35:1 contrast (WCAG AA passes).
Color values
| HEX | #344DB3 |
|---|---|
| RGB | rgb(52, 77, 179) |
| HSL | hsl(228, 55%, 45%) |
| HSV | hsv(228, 71%, 70%) |
| CMYK | cmyk(70.9%, 57%, 0%, 29.8%) |
| CIE-LAB | lab(36.54, 25.78, -57.04) |
| CIE-LCH | lch(36.54, 62.60, 294.32°) |
| OKLab | oklab(46.27% -0.0038 -0.1643) |
| OKLCH | oklch(46.27% 0.164 268.7) |
| XYZ | xyz(12.2039, 9.2913, 43.7893) |
| Luminance | 0.0929 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Sapphire
#0F52BA
ΔE00 3.86
Cobalt
#0047AB
ΔE00 4.05
Blue Blue
#2242C7
ΔE00 4.33
Ocean Blue
#4F42B5
ΔE00 6.08
Blue (survey)
#0343DF
ΔE00 6.16
Cobalt (survey)
#1E488F
ΔE00 6.18
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#344DB3 #B39A34
analogous
#348CB3 #344DB3 #5A34B3
triadic
#344DB3 #B3344D #4DB334
tetradic
#344DB3 #B3348C #B39A34 #34B35A
square
#344DB3 #B3348C #B39A34 #34B35A
split-complementary
#344DB3 #B35A34 #8CB334
monochromatic
#182454 #263984 #344DB3 #566ECE #8697DC
Accessibility & contrast
On white
7.35
#344DB3 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.86
#344DB3 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #344DB3
7.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##344DB3 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##344DB3 | 1.00 | 7.35 | 2.86 | 7.35 |
| #FFFFFF | 7.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005CB6
Deuteranopia (green-blind)
#0050B1
Tritanopia (blue-blind)
#006678
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #344db3; /* rgb */ color: rgb(52, 77, 179); /* oklch */ color: oklch(46.3% 0.164 268.7);
Tailwind
colors: {
custom: {
50: '#7c7eca',
500: '#344db3',
950: '#000000',
},
}SCSS
$custom: #344db3; $custom-light: #7c7eca; $custom-dark: #000000;
JSON
{
"hex": "#344db3",
"rgb": {
"r": 52,
"g": 77,
"b": 179
},
"hsl": {
"h": 228.189,
"s": 54.978,
"l": 45.294
},
"oklch": {
"l": 0.46268,
"c": 0.16439,
"h": 268.7
},
"luminance": 0.09292
}Semantic roles & 50–950 ramp
primary
#344DB3
secondary
#C5B77D
accent
#C149DE
background
#F8F7FC
surface
#EFEEF8
border
#CAC9D1
text
#0B0913
muted
#7C7B82