#344DAA#344DAA
#344DAA is a mid, vivid blue. Relative luminance 0.089; OKLCH L 45.6% C 0.152 H 268.4°. Best body text is #FFFFFF at 7.53:1 contrast (WCAG AA passes).
Color values
| HEX | #344DAA |
|---|---|
| RGB | rgb(52, 77, 170) |
| HSL | hsl(227, 53%, 44%) |
| HSV | hsv(227, 69%, 67%) |
| CMYK | cmyk(69.4%, 54.7%, 0%, 33.3%) |
| CIE-LAB | lab(35.87, 22.46, -52.79) |
| CIE-LCH | lch(35.87, 57.37, 293.05°) |
| OKLab | oklab(45.55% -0.0043 -0.1519) |
| OKLCH | oklch(45.55% 0.152 268.4) |
| XYZ | xyz(11.3233, 8.9390, 39.1511) |
| Luminance | 0.0894 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Cobalt
#0047AB
ΔE00 3.66
Sapphire
#0F52BA
ΔE00 3.99
Cobalt (survey)
#1E488F
ΔE00 5.07
Blue Blue
#2242C7
ΔE00 5.30
Denim Blue
#3B5B92
ΔE00 6.12
Dusk Blue
#26538D
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#344DAA #AA9134
analogous
#3488AA #344DAA #5634AA
triadic
#344DAA #AA344D #4DAA34
tetradic
#344DAA #AA3488 #AA9134 #34AA56
square
#344DAA #AA3488 #AA9134 #34AA56
split-complementary
#344DAA #AA5634 #88AA34
monochromatic
#17234C #26387B #344DAA #516BCA #8093D8
Accessibility & contrast
On white
7.53
#344DAA on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.79
#344DAA on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #344DAA
7.53:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##344DAA | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##344DAA | 1.00 | 7.53 | 2.79 | 7.53 |
| #FFFFFF | 7.53 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.79 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.53 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#035AAD
Deuteranopia (green-blind)
#004FA8
Tritanopia (blue-blind)
#006374
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #344daa; /* rgb */ color: rgb(52, 77, 170); /* oklch */ color: oklch(45.6% 0.152 268.4);
Tailwind
colors: {
custom: {
50: '#7a7ec4',
500: '#344daa',
950: '#000000',
},
}SCSS
$custom: #344daa; $custom-light: #7a7ec4; $custom-dark: #000000;
JSON
{
"hex": "#344daa",
"rgb": {
"r": 52,
"g": 77,
"b": 170
},
"hsl": {
"h": 227.288,
"s": 53.153,
"l": 43.529
},
"oklch": {
"l": 0.4555,
"c": 0.15192,
"h": 268.4
},
"luminance": 0.0894
}Semantic roles & 50–950 ramp
primary
#344DAA
secondary
#C1B278
accent
#BE4BDD
background
#F8F7FC
surface
#EFEEF8
border
#CAC9D1
text
#0A0913
muted
#7C7B82