#344AB9#344AB9

#344AB9 is a mid, vivid blue. Relative luminance 0.091; OKLCH L 46.2% C 0.176 H 269.6°. Best body text is #FFFFFF at 7.43:1 contrast (WCAG AA passes).

Color values

HEX	#344AB9
RGB	rgb(52, 74, 185)
HSL	hsl(230, 56%, 46%)
HSV	hsv(230, 72%, 73%)
CMYK	cmyk(71.9%, 60%, 0%, 27.5%)
CIE-LAB	lab(36.23, 29.94, -61.08)
CIE-LCH	lch(36.23, 68.02, 296.11°)
OKLab	oklab(46.19% -0.0013 -0.1763)
OKLCH	oklch(46.19% 0.176 269.6)
XYZ	xyz(12.6189, 9.1291, 46.9866)
Luminance	0.0913 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#344AB9 #B9A334

analogous

#348DB9 #344AB9 #6134B9

triadic

#344AB9 #B9344A #4AB934

tetradic

#344AB9 #B9348D #B9A334 #34B961

square

#344AB9 #B9348D #B9A334 #34B961

split-complementary

#344AB9 #B96134 #8DB934

monochromatic

#192459 #273789 #344AB9 #5A6DD1 #8997DE

Accessibility & contrast

On white

7.43

#344AB9 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.83

#344AB9 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #344AB9

7.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##344AB9	#FFFFFF	#000000	##FFFFFF
##344AB9	1.00	7.43	2.83	7.43
#FFFFFF	7.43	1.00	21.00	1.00
#000000	2.83	21.00	1.00	21.00
##FFFFFF	7.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005CBD

Deuteranopia (green-blind)

#004FB7

Tritanopia (blue-blind)

#00667A

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #344ab9;
/* rgb */ color: rgb(52, 74, 185);
/* oklch */ color: oklch(46.2% 0.176 269.6);

Tailwind

colors: {
  custom: {
    50: '#7d7ccf',
    500: '#344ab9',
    950: '#000000',
  },
}

SCSS

$custom: #344ab9;
$custom-light: #7d7ccf;
$custom-dark: #000000;

JSON

{
  "hex": "#344ab9",
  "rgb": {
    "r": 52,
    "g": 74,
    "b": 185
  },
  "hsl": {
    "h": 230.075,
    "s": 56.118,
    "l": 46.471
  },
  "oklch": {
    "l": 0.46186,
    "c": 0.17627,
    "h": 269.6
  },
  "luminance": 0.0913
}

Semantic roles & 50–950 ramp

primary

#344AB9

secondary

#C8BC81

accent

#C648DF

background

#F8F7FC

surface

#EFEEF9

border

#CAC9D2

text

#0B0914

muted

#7C7B82

Preview Lab

Preview with #344AB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →