#344AB4#344AB4

#344AB4 is a mid, vivid blue. Relative luminance 0.089; OKLCH L 45.8% C 0.170 H 269.5°. Best body text is #FFFFFF at 7.54:1 contrast (WCAG AA passes).

Color values

HEX	#344AB4
RGB	rgb(52, 74, 180)
HSL	hsl(230, 55%, 45%)
HSV	hsv(230, 71%, 71%)
CMYK	cmyk(71.1%, 58.9%, 0%, 29.4%)
CIE-LAB	lab(35.83, 28.11, -58.78)
CIE-LCH	lch(35.83, 65.16, 295.56°)
OKLab	oklab(45.76% -0.0014 -0.1695)
OKLCH	oklch(45.76% 0.17 269.5)
XYZ	xyz(12.1003, 8.9217, 44.2555)
Luminance	0.0892 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#344AB4 #B49E34

analogous

#348AB4 #344AB4 #5E34B4

triadic

#344AB4 #B4344A #4AB434

tetradic

#344AB4 #B4348A #B49E34 #34B45E

square

#344AB4 #B4348A #B49E34 #34B45E

split-complementary

#344AB4 #B45E34 #8AB434

monochromatic

#192355 #263685 #344AB4 #576BCE #8695DC

Accessibility & contrast

On white

7.54

#344AB4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.78

#344AB4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #344AB4

7.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##344AB4	#FFFFFF	#000000	##FFFFFF
##344AB4	1.00	7.54	2.78	7.54
#FFFFFF	7.54	1.00	21.00	1.00
#000000	2.78	21.00	1.00	21.00
##FFFFFF	7.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AB8

Deuteranopia (green-blind)

#004FB2

Tritanopia (blue-blind)

#006478

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #344ab4;
/* rgb */ color: rgb(52, 74, 180);
/* oklch */ color: oklch(45.8% 0.170 269.5);

Tailwind

colors: {
  custom: {
    50: '#7c7ccb',
    500: '#344ab4',
    950: '#000000',
  },
}

SCSS

$custom: #344ab4;
$custom-light: #7c7ccb;
$custom-dark: #000000;

JSON

{
  "hex": "#344ab4",
  "rgb": {
    "r": 52,
    "g": 74,
    "b": 180
  },
  "hsl": {
    "h": 229.688,
    "s": 55.172,
    "l": 45.49
  },
  "oklch": {
    "l": 0.45764,
    "c": 0.16952,
    "h": 269.5
  },
  "luminance": 0.08923
}

Semantic roles & 50–950 ramp

primary

#344AB4

secondary

#C6B97E

accent

#C549DF

background

#F8F7FC

surface

#EFEEF9

border

#CAC9D2

text

#0B0913

muted

#7C7B82

Preview Lab

Preview with #344AB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →